Field Marketing Lead: Campus Growth & Events

Red Bull; Portland (OR); On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Comprehensive Medical, Dental and Vis”

401k Match

Family Leave

PTO & Paid Holiday Schedule

Tuition Reimbursement

Job summary

Red Bull North America, Inc. is seeking a Field Marketing Specialist to support regional campaigns and bring the World of Red Bull to life on campus. You’ll lead a Student Marketeer team, drive trials, and coordinate university events that engage students and communities.

You will work under the Field Marketing Manager to align local initiatives with national strategies, manage sampling, and ensure strong brand presence in colleges and local scenes.

Qualifications

• 2+ years marketing experience.
• Experience in leading teams and managing people.
• Strategic thinker who takes initiative and ownership.
• A connector with excellent communication and networking skills.
• Must have valid US driver’s license.
• Bachelor's degree or equivalent work experience.
• Fluent in English, additional language skills advantageous.

Responsibilities

• Set clear goals with the Consumer Collecting Manager and FMM to drive trial and expand the consumer base.
• Lead and train Student Marketeers and recruitment modules.
• Create university initiatives to build brand presence on campus.
• Manage sampling requests and ensure alignment with priorities.
• Coordinate events and partnerships at universities and local scenes.
• Monitor tools and reporting to measure program results.

Skills

Marketing experience

Team leadership

Strategic thinking

Communication & networking

Analytical planning

Creative mindset

Fluent in English

Driver's license

Education

Bachelor's degree or equivalent

Job description

Red Bull North America, Inc. is seeking a Field Marketing Specialist to support regional campaigns and bring the World of Red Bull to life on campus. You’ll lead a Student Marketeer team, drive trials, and coordinate university events that engage students and communities.

You will work under the Field Marketing Manager to align local initiatives with national strategies, manage sampling, and ensure strong brand presence in colleges and local scenes.