Field Marketing Coordinator

OrthoCarolina; Charlotte (NC); On-site; USD 40,000 - 56,000; Full time

Job summary

OrthoCarolina is looking for a Field Marketing Coordinator to execute strategic initiatives and connect with communities served by our clinics and partner locations.

You will support social media, content capture, events, and recruitment marketing while coordinating field-based activations and day-to-day requests. This role requires a hands-on, collaborative, self-driven marketer with strong communication and organizational skills.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Digital Media, or related field preferred.
• Experience creating or supporting social media content, including captions, photos, short-form video, scheduling, or content calendars preferred.
• Experience supporting events, sponsorships, community outreach or field-based activations preferred.
• Experience using social media scheduling platforms such as Sprout Social or similar tools preferred.
• Experience with basic photo, video, design, or editing tools preferred; willingness to learn required.

Responsibilities

• Coordinate and execute marketing initiatives across OrthoCarolina clinics and community locations.
• Support social media production, content capture, events, and print collateral projects.
• Assist with community activations and recruitment marketing opportunities.
• Work independently while collaborating with cross-functional teams, providers, clinic teams, vendors, and internal stakeholders.
• Travel between locations and assist with events outside standard office settings.

Skills

Organizational skills

Written & verbal communication

Social media storytelling

Photo/video content capture

Project coordination

Customer-service mindset

Detail-oriented

Education

Bachelor’s degree in Marketing

Tools

Sprout Social

MS Office Suite

Outlook

Teams

SharePoint

Word

Excel

Job description

At OrthoCarolina, our team is our greatest asset and the foundation of our success. We are a diverse group of individuals, accountable to each other to uphold the standards of excellence and promote an environment of teamwork throughout the organization. OrthoCarolina has 43 unique care locations with over 1300 professionals who share a common goal to make lives better. Our employees are eligible for a full spectrum of benefits including paid company holidays, wellness programs, and tuition reimbursement. To learn more about Team OC please visit https://www.orthocarolina.com/about-usJoin OrthoCarolina's Marketing team as a Field Marketing Coordinator, where you will play a key role in executing strategic marketing initiatives and fostering meaningful connections within the communities we serve.The Field Marketing Coordinator supports marketing initiatives across OrthoCarolina clinics, community locations, partner activations, patient education programs, recruitment marketing opportunities, and internal team moments. This role provides hands-on coordination and execution support for social media, content capture, events, print and collateral projects, community-facing activations, patient education programs, recruitment marketing support, and day-to-day marketing requests. The position helps bring OrthoCarolina stories to life by capturing photo and video content, supporting social media production, coordinating field-based marketing needs, and helping ensure marketing deliverables are completed accurately, professionally, and on time.Essential Functions:Creative eye for storytelling, social-first content, visual composition, and human-centered marketing.Comfortable capturing photo and video content in real-world settings, including clinics, events, community locations, and internal team environments.Basic video editing knowledge or willingness to learn video editing tools, templates, and production workflows.Ability to work independently while collaborating effectively with cross-functional teams, providers, clinic teams, vendors, partners, and internal stakeholders.Comfortable being out in the field, traveling between locations, and supporting occasional events outside of standard office-based work.Strong organizational skills with the ability to effectively manage multiple priorities, deadlines, deliverables, and moving pieces at once.Customer-service mindset with a proactive, flexible, solution-oriented approach.Skills and Abilities:Strong organizational skills with the ability to effectively manage multiple priorities, deadlines, deliverables, and moving pieces at once.Excellent written and verbal communication skills, including the ability to draft clear, engaging, on-brand copy.Customer-service mindset with a proactive, flexible, solution-oriented approach.Strong attention to detail and commitment to accuracy, brand consistency, and professional presentation.Self-starter who can take direction, ask thoughtful questions, and independently move work forward.Qualifications:Education required:Bachelor’s degree in marketing, Communications, Public Relations, Journalism, Digital Media, or a related field preferred.Experience required:Experience creating or supporting social media content, including captions, photos, short-form video, scheduling, or content calendars preferred.Experience supporting events, sponsorships, community outreach, recruitment marketing, or field-based activations preferred.Experience using social media scheduling platforms such as Sprout Social or similar tools preferred.Experience with basic photo, video, design, or editing tools preferred; willingness to learn required.Demonstrated proficiency with MS Office Suite and collaboration platforms, including Outlook, Teams, SharePoint, Word, and Excel.Employee TypeRegularQualificationsSkillsMarketingEducationB.A.: Marketing (Required)CertificationsLanguageWork Experience