Field Events Lead for Revenue Growth (B2B SaaS)

Usermind; Dallas (TX); Híbrido; USD 110.000 - 160.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work model

Competitive health coverage

Wellness stipend

Annual experience bonus

Descripción de la vacante

Qualtrics is seeking a Field Events Manager to oversee scaled event activations and third‑party events across the Americas. You will drive strategic event programs, align with field marketing and sales, and measure impact on revenue while maintaining high‑touch execution for both virtual and in‑person settings.

The role requires 8+ years in B2B SaaS event strategy, travel up to 25%, and hands‑on experience with tools like Marketo, Salesforce, Asana, and Qualtrics.

Formación

• 8+ years of experience in event strategy execution for B2B SaaS.
• Proven ability to tie event efforts directly to revenue outcomes.
• Able to travel up to 25% monthly.
• Experience with event management software/tools (Marketo, Salesforce, Asana, Qualtrics preferred).

Responsabilidades

• Lead the development and execution of event strategies that create new opportunities, drive deal acceleration and conversion, build key relationships, and drive revenue growth.
• Think innovatively to design unique and impactful activations and events, both 1:few and 1:many, to effectively engage target audiences.
• Work hand‑in‑hand with field marketers, sales teams, and broader marketing counterparts to implement high‑touch marketing programs.
• Create and execute a comprehensive follow‑up strategy for each campaign and event to enhance engagement and conversion post‑events.
• Manage logistics and execution for a range of virtual and in‑person events, including roundtables, workshops, dinners, and third‑party sponsorships and activations, ensuring every detail is meticulously handled.
• Collaborate with Marketing and Revenue Operations teams to assess the effectiveness of each program through quantitative metrics, ensuring alignment with revenue goals.
• Manage invoicing and accounting processes for events, ensuring accurate tracking and reporting across all regions.
• Travel to selected regions and provide onsite support for key events as needed.

Conocimientos

Event strategy

B2B SaaS marketing

Cross-functional collaboration

Travel coordination

Educación

Bachelor's degree in Marketing or Business

Herramientas

Marketo

Salesforce

Asana

Qualtrics

Descripción del empleo

Qualtrics is seeking a Field Events Manager to oversee scaled event activations and third‑party events across the Americas. You will drive strategic event programs, align with field marketing and sales, and measure impact on revenue while maintaining high‑touch execution for both virtual and in‑person settings.

The role requires 8+ years in B2B SaaS event strategy, travel up to 25%, and hands‑on experience with tools like Marketo, Salesforce, Asana, and Qualtrics.