Field Brand Ambassador

Viamericas; Silver Spring, Northern (MD, KY); Hybrid; USD 40,000 - 56,000; Full time

Job summary

Viamericas in the United States seeks a Field Brand Ambassador to grow the territory and meet company goals. You will engage agencies, educate partners on brand attributes, and train agents across locations.

Expect to lead in-store promotions, participate in large events, and coordinate with Marketing on market research. Travel is extensive (99% of the time in the assigned area), and flexible hours are required.

Qualifications

• Fluent in Microsoft Excel and PowerPoint.
• Bilingual English/Spanish.
• Excellent presentation, verbal and written communication, and interpersonal skills.
• Highly motivated team player with a strong desire for success.
• Experience in the money transfer industry is a plus.

Responsibilities

• Engage with agencies, end customers and consumers in a professional and friendly manner.
• Grow the volume of transactions and increase profitability; visit all agents in the assigned territory.
• Dress agent locations according to brand standards.
• Participate in the development of promotional programs.
• Actively engage with consumers at agents’ locations; set up in-store promotional events and other marketing initiatives.
• Assist with marketing and promotional activities such as large events, trade shows, grass-roots events, festivals, fairs, or parades.
• Help enroll customers in the rewards program and promote it.
• Collaborate with Marketing on market research activities and report agency needs.
• Monitor market conditions and communicate with Marketing and Sales; report relevant industry information.
• Review production numbers daily and address declines by contacting and visiting underperforming agents.
• Respond to shifts in market conditions swiftly and resolve issues.

Skills

Excel

PowerPoint

Bilingual English/Spanish

Presentation skills

Interpersonal skills

Team player

Job description

Job description:

The Field Brand Ambassador position will support the territory assigned, growing the volume of business in accordance with company goals. Meet or exceed established goals and territory volume increases. Solicit new business from existing accounts, merchandise stores and evaluate and communicate market conditions to management. Execute marketing and promotional initiatives.

Reinforce and increase brand awareness, educate consumers and partners on brand attributes. Thoroughly understand our products and services to educate and train our agents.

Duties and Responsibilities:

• Engage with prospective and existing agencies, end customers and consumers in a professional and friendly manner.
• Grow the volume of transactions and increase profitability, visit ALL agents in assigned territory.
• Dress agent locations according to brand standards.
• Participate in the development of promotional programs.
• Actively engage with consumers at agents’ location, set up in-store promotional events and other marketing initiatives to promote the brand.
• Assist with marketing and promotional activities such as massive events, trade shows, grass root events, festivals, fairs, or parades.
• Perform some activities related to our rewards program, training agencies, helping end customers to enroll, and promote the program.
• Collaborate with the Marketing Department in market research activities.
• Communicate market conditions to the Marketing Department and the local Sales Team; report agency needs, monitor competitive pricing and exchange rates, collaborate with market research activities, report any relevant information about the industry.
• Review the production numbers daily (remote access to the system will be made available) and watch for red flags. Any agent whose volume has decreased from one month to the next or whose growth is inconsistent with the regional trend or company goals for the area must be immediately contacted, visited, and put back on track.
• Respond to any shifts in market conditions swiftly and resolve issues before they become problematic or detrimental to growth.
• Coordinate with and maintain open lines of communication with other departments.
• Work with the marketing department on other projects that may be implemented.
• Maintain and/or repair equipment, install software.
• Participate in credit and collection effort

Qualifications:

• Fluency in Microsoft Excel and PowerPoint.
• Bi-Lingual English/Spanish
• Excellent presentation skills, verbal and written communication skills, and interpersonal skills.
• Highly motivated team player with a strong desire for success
• Experience in the money transfer industry is a plus

Working Conditions:

• This position will work remotely at agency locations, traveling 99% of the time around the assigned area.
• Must be willing to work flexible hours including evenings and weekends according to the needs of the business.
• Must wear a company branded shirt and wear professional attire all the time.

Benefits Include:

• Major medical/Dental/Vision insurance
• Life and Disability insurance
• Vacation
• 9 Sick Days
• 11 Paid Holidays
• 401k with Employer Match
• Parental Leave
• Employee Assistance Program