Federal Social Media Lead - Hybrid (DC Metro)

ICF Next; Rockville (MD); Híbrido; USD 74.000 - 126.000; Jornada completa

Descripción de la vacante

ICF Next in Rockville, MD is seeking a Social Media Lead to support a federal government client. You will manage the client’s social media presence, develop strategies, and coordinate with internal teams to deliver on-brand content during core business hours.

This hybrid role requires travel to the client’s DC-area office up to two days per week and a strong track record in public health campaigns and government communications. US citizenship is required by the contract.

Formación

• Bachelor's degree in marketing, communications, or a related field.
• 5+ years of experience creating social media strategy for a federal government client.
• 5+ years of experience creating and maintaining a federal agency's brand identity and public health education campaigns across multiple social media platforms.
• US Citizenship required by the contract.

Responsabilidades

• Serve as the client's lead social media expert, supporting monitoring, executing, filtering, and measuring the client's social media presence.
• Develop strategies and guidance to enhance the client's presence and engagement with its audience on social media channels.
• Own the client's day-to-day social media presence, from strategy through execution, serving as the client's lead social media expert.
• Plan and lead social media campaigns tied to national observances and key events.
• Develop and publish engaging, on-brand content across platforms in compliance with plain language and accessibility standards.
• Lead real-time social media event coverage, such as Twitter chats and Facebook Live.
• Monitor performance and social listening data, translating results into actionable recommendations for client and leadership review.
• Partner directly with client communications staff and leadership to guide social media strategy and brand presence.
• Plan and lead social media events, such as Facebook Live, Live-Tweeting, and Twitter chats, including strategy, graphics support, and day-of coordination.
• Manage analytics for the client's program, track and report performance data, and provide recommendations for improvement.
• Monitor social media channels and develop social listening reports analyzing conversations, trends, and sentiment across platforms.
• Build and maintain social media dashboards, and prepare monthly performance summaries (via PowerPoint) with recommendations for client and leadership review.
• Thrive in a fast-paced environment, and adapt quickly to changing priorities and tasks on a day-to-day basis.

Conocimientos

Social media strategy

Content development

Analytics & listening

Team collaboration

Educación

Bachelor's degree in marketing, communications, or related field

Herramientas

PowerPoint

Microsoft Word

Descripción del empleo

ICF Next in Rockville, MD is seeking a Social Media Lead to support a federal government client. You will manage the client’s social media presence, develop strategies, and coordinate with internal teams to deliver on-brand content during core business hours.

This hybrid role requires travel to the client’s DC-area office up to two days per week and a strong track record in public health campaigns and government communications. US citizenship is required by the contract.