Experiential Marketing Program Lead — Field Activations & Fleet

Bevi; Boston (MA); Hybrid; USD 98,000 - 121,000; Full time

Benefits offered by this job

Comprehensive medical, dental and eye/

Job summary

Bevi is seeking an Experiential Marketing Program Manager to run Bevi's experiential program day to day, owning BeviMobile fleet and partner events across North America, including managing a team of 5 contractors. You’ll report to the Director of Experiential Marketing and collaborate with Sales, Partners, and Operations to optimize scheduling and event execution.

In this role you’ll ensure smooth operations, proactive problem solving, and data-driven improvements as the program scales

Qualifications

• Excellent organizational and time-management skills.
• Strong communication with sales, partners, and stakeholders.
• Willingness to learn the technical aspects of Bevi machines and vehicles.
• Experience in logistics, operations, or program management is a plus.
• Location: Boston area with travel as needed.

Responsibilities

• Manage day-to-day schedule with Tour Managers and BeviMobile fleet.
• Directly manage 5 Tour Manager contractors as primary contact.
• Build master schedule for multi-week, multi-city tours based on sales priorities.
• Maintain fleet operations, restocking, COIs coordination.
• Travel to activations to train and optimize.
• Coordinate machine logistics for partner events and sales opportunities.

Skills

Communication

Project management

Highly organized

Travel readiness

Tools

Salesforce

Zendesk

Asana

Google Workspace

Job description

Bevi is seeking an Experiential Marketing Program Manager to run Bevi's experiential program day to day, owning BeviMobile fleet and partner events across North America, including managing a team of 5 contractors. You’ll report to the Director of Experiential Marketing and collaborate with Sales, Partners, and Operations to optimize scheduling and event execution.

In this role you’ll ensure smooth operations, proactive problem solving, and data-driven improvements as the program scales