Experiential Marketing Manager

OpenKrill; United States; Remote; USD 101,000 - 141,000; Full time

Job summary

MetaMask is hiring an Experiential Marketing Manager to design and deliver real-world experiences for traders, creators, partners, and builders. You will lead production from brief to on-site and recap, shaping event strategy and creative execution across APAC, US, Europe and LATAM.

You’ll collaborate with cross-functional teams, manage budgets, and build scalable playbooks to improve future events while tracking impact against product and business goals.

Qualifications

• 5+ years in event production, experiential marketing, or brand activations.
• Experience producing large-format or international live events.
• A track record of delivering multi-city or international events on time and on budget.
• Experience managing agencies and vendors under tight deadlines.
• Experience producing premium or invite-only experiences for high-value guests.
• Strong initiative and adaptability.
• Strategic and creative judgment linking events to product/business goals.
• Clear, confident communication with stakeholders at all levels.
• Willing to travel internationally up to 20% annually.

Responsibilities

• Produce events end-to-end: venues, run of show, fabrication, AV, F&B, staffing.
• Own timelines, backplans, and budgets for multiple events across regions.
• Source and manage agencies, venues, and vendors globally.
• Manage registration, guest lists, VIP access, and arrival.
• Build programming for events and panels, including speaker coordination.
• Develop playbooks and use AI tools to streamline events.
• Collaborate with product/marketing/bd to turn briefs into event plans.
• Capture content and write post-event recaps with actionable insights.
• Develop and manage co-hosts and sponsor relationships over time.

Skills

Event production

Experiential marketing

Vendor management

Budget management

Cross-functional collaboration

Process improvements

Strategic thinking

Stakeholder communication

Travel readiness

Tools

Notion

Slack

Luma

Job description

Please note that we are unable to consider applications from candidates based in France, Italy, or Germany for this role.

Money is moving onto the internet, and the shift has a name: Open Money. This is money that is open, portable, agentic, and owned by you. MetaMask spent the last ten years building it; with 100M+ downloads, users in ~190 countries, and trillions in cumulative transaction volume, it's the most trusted self‑custodial financial platform on the internet. Now we're building the operating system for your money: one place to hold, move, grow, and use anything you own. Join a remote‑first, global team rebuilding how money works: a problem that touches everyone, every day.

About the role

We’re looking for an Experiential Marketing Manager to produce the real‑world experiences where traders, creators, partners, and builders meet MetaMask. You’ll lead production, help shape event strategy, and sharpen the creative execution.

What You’ll Do

You’ll join the Experiential & Global Events team within MetaMask’s Creative Studio and report to the Director of Experiential Marketing. We concept, design, and produce the ways people meet MetaMask in real life across global conferences, community events, VIP experiences, co‑branded activations, and more. Our calendar runs across the world with priorities across APAC, the US, Europe and LATAM.

You’ll lead production, taking each event from brief to on‑site to recap. You’ll work cross‑functionally with internal and external teams, rallying people from planning through production and on the ground. Your focus will be experiences for our most active users and co‑branded work with brands and creators, alongside community events for the builders who create on MetaMask.

Our formats are expanding to include live trading competitions, viewing events, product launches, and private experiences for VIP traders and creator partners.

How You’ll Do It

• Produce events and experiences end to end: venues, run of show, fabrication, AV, F&B, and staffing, working alongside our production agency partners.
• Own timelines, workback plans, and budgets for multiple events running in parallel across regions.
• Source, negotiate with, and manage agencies, venues, and vendors in APAC, the US, Europe and LATAM.
• Run registration and guest management, from guest lists and approvals to VIP access and arrival.
• Build programming for events and panels, including formats, session flow, and speaker coordination.
• Keep the operational side tight: source‑of‑truth docs, trackers, internal team staffing, and on‑the‑ground comms during conference weeks. Build playbooks that make each event easier to run than the last, using AI tools to move faster.
• Partner with cross‑functional teams across product, marketing, business development and more to turn briefs into event plans with clear audiences, objectives, and success metrics tied to product and business goals.
• Help develop and refine concepts with the creative team. Bring a point of view on formats, venues, and cultural trends, and work with designers and copywriters on decks and creative deliverables.
• Work with content capture teams so every event produces strong stories and shareable content.
• Track post‑event results, including attendance, registration data, and social reach and sentiment, and write recaps that show what worked and what to change.
• Over time, help source and manage co‑hosts and sponsors for our owned franchises.

We’re looking for someone with

• 5+ years in event production, experiential marketing, or brand activations, ideally in fintech, crypto, consumer tech, esports, or entertainment.
• Experience producing large‑format or competitive live events, such as tournaments, launches, or live viewing events.
• A track record of delivering multi‑city or international events on time and on budget.
• Experience managing agencies and vendors and negotiating contracts under tight deadlines.
• Experience producing premium or invite‑only experiences for high‑value guests.
• Strong initiative. You spot what needs to happen and do it before anyone asks, and you stay steady when the plan changes.
• Strategic and creative judgment. You connect an event to a product or business goal, and you bring ideas that sharpen a concept.
• A systems mindset. You turn one‑off events into repeatable processes.
• Clear, confident communication with stakeholders at every level, including senior leadership. Partners, vendors, and colleagues want to work with you again.
• Based in the US or EU, and willing to travel internationally up to 20% of the year, typically 1 to 2 weeks per quarter across several markets.
• Curiosity about money, markets, and how people trade, save, and spend. Finance experience isn’t required, but interest is.

It’s a bonus to have

• Experience in crypto, whether producing events for digital asset audiences or at global conferences such as Token2049, Korea Blockchain Week, EthCC, or Devcon.
• Experience sourcing or managing event co‑hosts and sponsors.
• Relationships with brands, creators, or communities that could become MetaMask partners.
• An existing network of production vendors, agencies, and venues across multiple regions.
• Familiarity with tools like Notion, Slack, and Luma.

The salary range listed for this role applies to US‑based candidates only. Compensation for candidates based outside the US (including Canada, EMEA, and LATAM) will be determined based on location, experience, and skills during the interview process, and may differ from the listed US range.

US pay range (not including bonus, equity or other benefits)$101,000-$141,000 USD

In the rapidly evolving Web3 space, we believe that everyone is a builder. This expansive paradigm requires a range of backgrounds, talents, skills, and experiences to influence and shape the future. At MetaMask, this diversity fuels our ability to shift control and redefine the realm of possibility. We are committed to ensuring that our technology empowers people and communities through decentralized technologies. We welcome the range of perspectives and differences and celebrate them. We're excited to see how your unique skills as a builder can contribute to our vision, drive innovation, and help us shape a more inclusive Web3.

MetaMask is an equal opportunity employer

MetaMask is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law.

MetaMask is aware of fraudulent recruitment practices

MetaMask is aware of fraudulent recruitment practices and we encourage all applicants to review our best practices to protect yourself, which can be found on our page.

MetaMask may use artificial intelligence

MetaMask may use artificial intelligence (AI) tools to support parts of our recruitment process, such as reviewing applications, screening resumes, or conducting initial candidate assessments. These tools are designed to assist our recruiting team and improve efficiency — they do not replace human judgment. A human recruiter or hiring manager reviews every candidate, and all final hiring decisions are made by people, not AI.

It is a requirement of employment in this position that applicants may be required to submit to background and identity verification checks, including but not limited to employment, education, criminal record checks, and other such checks as determined necessary by the company.