Experiential Activations: Associate Manager

BDG; New York (NY); On-site; USD 70,000 - 80,000; Full time

Job summary

BDG is seeking an Associate Manager, Experiential in New York to coordinate on-site activations, manage vendor logistics, and assist with budgets and materials. You will contribute ideas, build pitch decks, and work with Creative, Sales, Editorial, and Insights teams to align with brand strategy.

The role requires 1–3 years in experiential marketing or related fields, strong organization, and excellent written storytelling. Travel and occasional nights/weekends are expected.

Qualifications

• 1–3 years of experience in experiential marketing, brand activations, events, or a related creative field.
• Highly organized with strong attention to detail and a willingness to learn.
• Strong written communication and an eye for visual storytelling.
• Comfortable in a fast-paced environment with shifting priorities.
• Proficiency in Canva, Keynote, PowerPoint, and MS Office; familiarity with project management tools (e.g., Monday.com) a plus.
• Willingness to travel and work occasional nights/weekends for event execution.
• A proactive, positive, and coachable attitude — eager to roll up their sleeves and grow with the team.

Responsibilities

• Assist with coordination and on-site execution of experiential activations, from intimate brand moments to large-scale tentpoles.
• Support vendor outreach, scheduling, and logistics coordination under the guidance of senior team members.
• Help track budgets, organize invoices, and maintain accurate expense documentation.
• Contribute ideas during brainstorms and ideation sessions for experiential concepts, RFPs, and brand pitches.
• Help build pitch decks, mood boards, recaps, and event materials using Canva, Keynote, or PowerPoint.
• Coordinate with internal teams (Creative, Sales, Editorial, Trends & Insights) to gather materials and ensure alignment with brand strategy.
• Maintain department files, project trackers, and event timelines.
• Take notes during meetings, track follow-ups, and help keep the team organized day-to-day.
• Support scheduling and logistics coordination for team travel to tentpole events (e.g., room blocks, itineraries) under senior guidance.
• Help prep materials and briefing documents ahead of meetings and events.
• Assist with vendor and venue research and outreach to support broader team projects.
• Help track industry trends and competitor activity to inform team brainstorms.
• Support post-event recap documentation and basic performance tracking.
• Build relationships with vendors and partners as a growing point of contact on smaller-scope projects.

Skills

Experiential marketing

Brand activations

Event coordination

Attention to detail

Written communication

Visual storytelling

Adaptability

Team collaboration

Travel willingness

Tools

Canva

Keynote

PowerPoint

MS Office

Monday.com

Job description

BDG is seeking an Associate Manager, Experiential in New York to coordinate on-site activations, manage vendor logistics, and assist with budgets and materials. You will contribute ideas, build pitch decks, and work with Creative, Sales, Editorial, and Insights teams to align with brand strategy.

The role requires 1–3 years in experiential marketing or related fields, strong organization, and excellent written storytelling. Travel and occasional nights/weekends are expected.