Executive Director of AI-Driven Institutional Marketing

Testing Site - JPMC; New York (NY); On-site; USD 180,000 - 320,000; Full time

Job summary

J.P. Morgan Asset Management in the United States seeks an Executive Director of North America Institutional & Retirement Marketing to lead high-impact marketing initiatives across defined benefit, defined contribution, and other client segments.

You will partner with the Head of North America Institutional & Retirement Marketing to shape strategy and drive engagement across institutional and retirement audiences.

Qualifications

• 15+ years of marketing experience in asset management, retirement, or wealth management.
• Experience leading cross-segment initiatives and programs across channels.
• Ability to develop innovative marketing programs and test new approaches.
• Strong communication and collaboration across teams and regions.

Responsibilities

• Partner with the Head of North America Institutional & Retirement Marketing to set strategy.
• Lead large-scale cross-segment marketing initiatives with Marketing and Sales.
• Foster experimentation and adoption of new technologies and approaches.
• Develop and manage digital client journeys for institutional and retirement audiences.
• Oversee digital communications and ensure alignment with engagement objectives.
• Use data-driven decision making to improve measurability and ROI.
• Build data reporting frameworks to support business objectives.
• Cultivate a collaborative culture across lines of business and regions.

Skills

Executive-level

Cross-segment leadership

Data-driven

Communication

Project management

Stakeholder influence

Tools

Microsoft Word

PowerPoint

Excel

Job description

J.P. Morgan Asset Management in the United States seeks an Executive Director of North America Institutional & Retirement Marketing to lead high-impact marketing initiatives across defined benefit, defined contribution, and other client segments.

You will partner with the Head of North America Institutional & Retirement Marketing to shape strategy and drive engagement across institutional and retirement audiences.