Executive Director, Lifecycle Marketing Enablement & Growth

JPMorgan Chase & Co.; Columbus (OH); On-site; USD 180,000 - 240,000; Full time

Job summary

JPMorgan Chase & Co. is seeking an Executive Director to lead Lifecycle Marketing Enablement within the Engagement and Product team in the United States.

You will shape strategy, operating models, and transformation across consumer marketing, customer experience innovation, and digital ecosystem modernization. You will collaborate with Product, Technology, Data & Analytics, and Finance to drive scalable campaigns, governance, and executive reporting, delivering measurable business outcomes and

Qualifications

• Bachelor's degree in Marketing or related disciplines.
• 10+ years of experience leading large-scale marketing, strategy, operations, transformation, product, or customer experience organizations.
• Demonstrated experience leading multi-level organizations and talent strategy.
• Proven track record building and developing leadership teams in complex environments.
• Experience leading organizational transformation and modernization initiatives.
• Proven ability to build and execute strategic roadmaps with measurable outcomes.
• Strong executive communication and presentation skills for senior stakeholders.
• Experience leading cross-functional teams across marketing, product, data & analytics, technology, operations, and finance.
• Experience building operating models, governance structures, and scalable processes.
• Experience leading innovation programs or capability transformation initiatives.
• Ability to influence without authority and align diverse stakeholders.

Responsibilities

• Define and execute the strategy and multi-year roadmap for Lifecycle Marketing Enablement.
• Establish governance and operating models to improve speed, quality, transparency, and scalability across Consumer Marketing.
• Drive marketing modernization initiatives spanning audiences, channels, journeys, content, and customer communications.
• Partner with senior leaders across Product, Technology, Digital and Data & Analytics to scale new engagement capabilities.
• Lead the strategic business operations function for Engagement & Product Marketing including planning, governance, and budgeting.
• Oversee governance, business reviews, KPI frameworks, and executive reporting.
• Provide executive leadership for the digital ecosystem strategy and content modernization.
• Drive creative effectiveness through agency partnerships, governance, and scalable standards.
• Collaborate with Brand and Marketing leaders to align across businesses and scale best practices.
• Oversee customer servicing communications and regulated notifications.
• Lead organizational transformation including process redesign and tool adoption.

Skills

Leadership

Strategic planning

Executive communication

Cross-functional teamwork

Transformation initiatives

Marketing leadership

Education

Bachelor's degree in Marketing

Job description

JPMorgan Chase & Co. is seeking an Executive Director to lead Lifecycle Marketing Enablement within the Engagement and Product team in the United States.

You will shape strategy, operating models, and transformation across consumer marketing, customer experience innovation, and digital ecosystem modernization. You will collaborate with Product, Technology, Data & Analytics, and Finance to drive scalable campaigns, governance, and executive reporting, delivering measurable business outcomes and