Executive Director, Brand Marketing – Americas

Sol de Janeiro; New York (NY); Hybrid; USD 180,000 - 200,000; Full time

Benefits offered by this job

Competitive salary and bonus program

Flexible hybrid work environment

Inclusive culture and growth

Job summary

Sol de Janeiro is seeking an Executive Director of Global Brand Marketing to lead Body, Hair & Promo category strategy for the Americas. You will translate global vision into regional plans, manage an integrated marketing organization, and drive omnichannel go-to-market initiatives while ensuring brand consistency and local relevance.

You will oversee P&L, budgets, and product launches, collaborating with Product Development, Global teams, and retailers.

Qualifications

• Bachelor's degree or equivalent required; MBA preferred.
• 10+ years of global marketing experience in beauty with 5+ years in skincare/body categories.
• Experience in OTC product marketing (SPF, scalp, acne).
• Strong strategic, creative, and analytical abilities.
• Ownership mindset for programs and categories.
• Exceptional communication, presentation, and interpersonal skills.

Responsibilities

• Define and cascade strategic objectives for Body and Hair categories aligning with brand and business goals.
• Own P&L for categories; manage budgets, forecasts, and pricing to hit targets.
• Develop and manage rolling product launch calendar across cross-functional teams.
• Lead and develop a high-performing marketing team with clear briefing/feedback.
• Represent categories in strategic meetings with senior management and external partners.
• Collaborate with Global Consumer Engagement and Creative teams on omnichannel go-to-market strategies.
• Coordinate with regional commercial teams to ensure launches serve local market needs.
• Use data to identify fast-growing categories and improve market share.
• Develop innovation concepts using performance data and consumer insights.
• Champion sustainability across product lifecycle and packaging.

Skills

Strategic planning

Leadership

Cross-functional collaboration

Analytical mindset

Communication

Education

Bachelor's degree or equivalent

MBA preferred

Tools

Brand Marketing

Job description

Sol de Janeiro is seeking an Executive Director of Global Brand Marketing to lead Body, Hair & Promo category strategy for the Americas. You will translate global vision into regional plans, manage an integrated marketing organization, and drive omnichannel go-to-market initiatives while ensuring brand consistency and local relevance.

You will oversee P&L, budgets, and product launches, collaborating with Product Development, Global teams, and retailers.