EVP Brand Strategy Leader — Healthcare & Consumer

Ladders; New York (NY); On-site; USD 258,000 - 279,000; Full time

Benefits offered by this job

Healthcare network access

Leadership development

Inclusive teams

Creativity-driven culture

Growth opportunities

Job summary

Ladders in New York, NY seeks an EVP, Director of Brand Strategy, Consumer to shape consumer-focused brand strategy across healthcare accounts, translating behavioral insights into strategic direction. The role partners with client teams, creative, and innovation specialists to build integrated solutions that strengthen consumer connection and drive growth.

The role will expand the agency's strategic offerings, contribute to new business efforts, and elevate the organization’s thought leadership

Qualifications

• Minimum 15 years in a strategic role, ideally in an agency setting.
• Rx pharmaceutical brand strategy experience; consumer strategy is a plus.
• Significant healthcare experience with a focus on consumer relevance for high-science brands.
• Proven ability to lead diverse brand strategy initiatives and new business efforts.
• Experience managing and developing a team or department.

Responsibilities

• Lead consumer strategy efforts with a focus on customer mindset and behavioral data.
• Build and manage cross-specialty teams to support holistic strategic thinking.
• Develop strong client relationships as a strategic partner while pushing boundaries and maintaining confidence.
• Identify insights and inspiration that drive innovative thinking.
• Understand client needs and develop multifaceted strategies for consumer engagement.
• Inspire creative teams to produce exceptional work.
• Collaborate with innovation teams to prototype new consumer connection strategies.
• Integrate technology into solutions by engaging innovation experts to enhance strategy.
• Contribute to the agency's strategic plan and help develop new offerings.
• Drive growth by participating in new business opportunities and delivering compelling narratives.
• Establish thought leadership within the industry and across the organization.

Skills

15+ years in strategy

Rx pharma brand strategy

Healthcare branding

Brand strategy leadership

Team leadership

Job description

Ladders in New York, NY seeks an EVP, Director of Brand Strategy, Consumer to shape consumer-focused brand strategy across healthcare accounts, translating behavioral insights into strategic direction. The role partners with client teams, creative, and innovation specialists to build integrated solutions that strengthen consumer connection and drive growth.

The role will expand the agency's strategic offerings, contribute to new business efforts, and elevate the organization’s thought leadership