Executive Brand Strategy Leader, Consumer Health

REMEDY EDGE™ NY; New York (NY); On-site; USD 258,000 - 279,000; Full time

Job summary

Remedy Edge NY is seeking an exceptionally talented EVP, Director of Brand Strategy - Consumer to lead Brand Strategy for all Consumer accounts at our mid‑sized healthcare communications agency in New York. You are a thought leader with deep consumer mindset and health brand expertise.

You will mentor a team, collaborate with Omnicom Health network partners, and push for innovative solutions while maintaining strong client relationships.

Qualifications

• Minimum 15 years prior work experience in an agency environment and with a strategic department.
• Rx pharmaceutical experience required; consumer strategy experience outside of pharma a plus.
• Significant healthcare experience and passion for creating consumer relevance for high‑science brands.
• Experience leading efforts across brand strategy needs, new business, presentations and workshops.
• Proven track record of building out agency strategic offerings and structure.
• Experience managing a team or department required.

Responsibilities

• Lead all consumer strategy efforts, including customer mindset and behavioral data, clinical brand relevance, consumer brand strategy, and customer experience.
• Create and manage high‑functioning, cross‑specialty teams to ensure holistic thinking.
• Develop strong client relationships as the strategic partner who pushes boundaries.
• Find the right insights and inspiration to inform new thinking.
• Deeply understand client needs and develop robust multifaceted strategies to drive breakthrough consumer creative and business growth.
• Inspire creative teams to deliver the best work in the world.
• Partner with engagement strategy and innovation teams to prototype new ways of connecting with patients and consumers.
• Embrace technology and bring innovation into solutions with OH experts.
• Input into the agency’s strategic plan and develop and productize offerings.
• Participate in new business opportunities with consumer insights and strategies for pitches.
• Be a voice of authority and contribute to industry thought leadership.
• Lead and develop your team of consumer brand strategists to peak performance.

Job description

Remedy Edge NY is seeking an exceptionally talented EVP, Director of Brand Strategy - Consumer to lead Brand Strategy for all Consumer accounts at our mid‑sized healthcare communications agency in New York. You are a thought leader with deep consumer mindset and health brand expertise.

You will mentor a team, collaborate with Omnicom Health network partners, and push for innovative solutions while maintaining strong client relationships.