Events Marketing Manager

Foreign Police; Washington (District of Columbia); Hybrid; USD 65,000 - 80,000; Full time

Job summary

Foreign Policy seeks a talented Events Marketing Manager to drive successful event marketing campaigns. The ideal candidate will leverage technical expertise to manage campaigns, analyze metrics, and contribute to high-impact events in the field of international affairs journalism. This role offers a hybrid work model, allowing for flexibility and professional growth while making a meaningful impact.

Benefits

Flexible hybrid model

One Month From Anywhere program

Qualifications

• 2-3 years of experience in marketing with a strong technical background.
• Proficiency in WordPress and digital platforms.
• Interest in international affairs and willingness to travel.

Responsibilities

• Build and manage marketing campaigns for events including email and social media.
• Analyze campaign success metrics and suggest improvements.
• Collaborate with various teams to enhance the audience experience.

Skills

Digital marketing

Project management

Strong writing abilities

Education

Bachelor’s degree in marketing, communications, international relations or related field

Tools

WordPress

Email service providers

Digital analytics tools

Job description

Foreign Policy (FP) is seeking a talented and tech-savvy Events Marketing Manager to join our team. In this role, you will have the opportunity to leverage your technical expertise to drive successful event marketing campaigns that promote the FP brand, grow and engage our audiences and impact global discourse. In addition, you will play a key role in analyzing data and metrics to measure campaign success and identify areas of opportunity, helping to shape the future of Foreign Policy events.

We are looking for a self-starter who is flexible and can think critically in high-pressure situations, with the ability to multitask to meet deadlines, all while working collaboratively with a wide range of stakeholders. As an important part of our team, you will contribute to high-profile live and virtual events, collaborate with experts in various fields, and grow and develop your skills quickly while making an impact in the world of international affairs journalism.

Responsibilities:

Build and manage marketing campaigns for events, including email marketing, social media campaigns, and other promotional efforts, using platforms such as Sailthru, and Zkipster

Curate, manage, and grow the audience database, building marketing lists and segmenting target audiences for different messages where appropriate.

Utilize WordPress to build and manage event websites, ensuring that content is updated and accurate, and suggesting improvements to the user experience.

Write compelling marketing and social media copy that effectively promotes FP events and engages our audience.

Manage events-related assets, including graphics, videos, and other digital assets that support our events using platforms like Vimeo, SmugMug, and Dropbox.

Live production collaboration with event A/V teams and management of website during and after events, including both on-site and remote support

Manage and track event metrics, utilizing analytics tools to analyze data, measure the success of campaigns, and identify areas for improvement

Collaborate with subscriptions team to enhance understanding of event audiences and design actionable strategies for turning casual attendees into loyal (and paying) followers of the brand

Requirements:

Bachelor’s degree in marketing, communications, international relations or related field

2-3 years of experience in marketing, with a strong technical background in digital marketing and website management

Proficiency in WordPress and other digital platforms, including social media platforms, email service providers, and digital analytics tools (or confidence in the ability to learn and master them quickly)

Strong writing abilities and a grasp of global news and international affairs

Exceptional project management and organizational skills, with the ability to manage multiple projects simultaneously

Strong attention to detail and a commitment to high-quality work

Interest in international affairs and a desire to engage with diverse audiences on critical global issues

Preferred events experience

Willingness to travel to events as required

The salary range for this role is $65,000 to $80,000 per year.

About Foreign Policy

Originally started as a magazine more than 50 years ago, FP is now a digital media leader with a strong subscription base and influential readership. FP’s research division - FP Analytics - has been at the forefront of research on technology, security, climate, diversity, and more. Our podcast division is flourishing and includes successful shows such as I Spy, Playlist, The Negotiators, and Heat of the Moment. FP Events convenes top leaders in government, business, and civil society for critical and timely conversations on a wide range of topics. Advertising in FP reaches and engages key decision makers and influencers through a variety of channels.

Working at Foreign Policy

Our headquarters are located in Washington, D.C. We offer a flexible hybrid model, and while people do use the office regularly, staff are only required to work from the office one day a month. All U.S.-based staff convene in D.C. a few times a year. FP staff members are encouraged to take advantage of our “One Month From Anywhere” program to work from the location of their choice for one month each year.