Events Marketing Lead — Trade Shows & Experiential

Procore Technologies, Inc.; Austin (TX); On-site; USD 114,000 - 157,000; Full time

Benefits offered by this job

Equity compensation

Bonus incentive compensation

Job summary

Procore Technologies, Inc. is seeking an Events Marketing Manager to lead end-to-end planning and execution of tier 1 trade shows and owned events in Austin.

You will partner with product marketing, field marketing, and sales to orchestrate pre-event campaigns, registrations, and post-event ROI analyses. The role emphasizes scalable processes, data-driven decisions, and creating memorable attendee experiences with event technology.

Qualifications

• 6+ years in event marketing, with complex trade shows experience (B2B SaaS preferred).
• Highly organized and able to manage multiple events and deadlines.
• Strong project management with attention to detail and follow-through.
• Clear communication of results and recommendations to stakeholders.
• Cross-functional collaboration in fast-paced environments.
• Process-oriented to ensure consistency, scale, and outcomes.
• Hands-on with event tech tools (Cvent/icapture).
• Budget development, meticulous tracking, and vendor negotiation.

Responsibilities

• Lead end-to-end planning and execution of tier 1 trade shows and owned events.
• Build, document, and refine repeatable event management processes.
• Oversee event communications, landing pages, and attendee journeys.
• Coordinate pre-event campaigns, targeted registrations, and attendance metrics.
• Negotiate vendor contracts and manage production relationships.
• Develop and reconcile event budgets and inventory management.
• Produce weekly reports and post-event ROI analyses.

Skills

Event marketing

Project management

Cross-functional collaboration

Budget management

Vendor negotiations

Event technology tools

Communication of insights

Strategic thinking

Timeline management

Attendee experience design

Tools

Cvent

iCapture

Job description

Procore Technologies, Inc. is seeking an Events Marketing Manager to lead end-to-end planning and execution of tier 1 trade shows and owned events in Austin.

You will partner with product marketing, field marketing, and sales to orchestrate pre-event campaigns, registrations, and post-event ROI analyses. The role emphasizes scalable processes, data-driven decisions, and creating memorable attendee experiences with event technology.