Events & Ecosystem Manager

Firmable Pty Ltd; San Francisco (CA); Hybrid; USD 110,000 - 150,000; Full time

Job summary

Firmable, the AI-native B2B sales intelligence platform, is hiring its first US-based Events & Ecosystem Manager in San Francisco. You will own the US events calendar, activate partnerships, and grow the ecosystem while collaborating with US SDRs/AEs and ANZ marketing to drive pipeline.

You'll split time between hands-on events execution and market intelligence, shaping how Firmable scales in the US. This role requires strong relationships, organization, and a data-driven approach to demand

Qualifications

• 3–4 years in a field marketing, events, partnerships, or ecosystem role at a B2B SaaS company
• Experience running events that generate pipeline, not just attendance
• Experience building or managing partner relationships with commercial value
• Strong network in US B2B SaaS, RevOps, or sales tech space
• Comfortable working with sales teams and tying work to pipeline
• Excellent communicator and relationship-builder with strong organizational skills
• Able to operate autonomously in a remote-first, cross-timezone team
• Familiar with AI-enabled research, workflows, and automation as a default approach

Responsibilities

• Own events strategy and end-to-end execution in the US market
• Collaborate with GTM engineering on pre/post-event campaigns to create pipeline
• Identify and activate US partnerships across CRM, RevOps, agencies, and sales tech
• Develop co-marketing opportunities with partners to grow reach
• Build Firmable's presence in US B2B sales communities and networks
• Align events with SDR/AEs to maximize pipeline impact
• Provide market intelligence on US buyer behavior and ecosystem dynamics

Skills

Event marketing

Partnerships

Ecosystem development

Campaign execution

Sales alignment

Tools

AI tools

Job description

Firmable is the market-leading B2B sales intelligence platform in Asia-Pacific. Our competitive moat is our data: the deepest, most localised company and people dataset in every market we operate in. We've proven the model in ANZ. Now we're scaling it across Southeast Asia and the US.

In a market this competitive, you don't win by being loud. You win by being in the right rooms. This role builds those rooms.

The Role

Events & Ecosystem Manager is Firmable's first US-based marketing hire. You will own how we show up in market: building our events presence, activating partnerships, and growing our ecosystem in one of the most competitive B2B SaaS markets in the world. Events are one of our strongest demand channels globally, and this role brings that energy and execution quality to the US from day one.

This is not a logistics-only events role. You'll own the strategy and the execution: which events to attend, which partners to activate, which rooms to be in, and how every touchpoint converts to pipeline. You'll work hand in hand with US SDRs and AEs, GTM engineering on campaign workflows, and ANZ marketing on what's working back home. You'll measure success in meetings booked and opportunities created, not badges scanned.

Reporting to the Head of Growth (Melbourne).

~75% hands-on: events strategy and execution, partner activation, community presence, sales alignment. ~25% market intelligence, planning, and shaping how Firmable scales in the US.

What You'll Own

• Events strategy and execution: Firmable's US events calendar end to end; identifying the right conferences, roundtables, and community events to attend or host; managing logistics, sponsorships, and on-the-ground execution

• Pipeline from events: working with GTM engineering on pre- and post-event campaign workflows that turn event attendance into qualified pipeline; measured in meetings booked and opportunities created

• Partnerships and ecosystem: identifying, building, and activating partnership relationships across the US: CRM and RevOps consultants, GTM agencies, sales tech integrators, and other ecosystem players who sell to or influence our ICP

• Co-marketing and advocacy: developing co-marketing opportunities with partners: joint events, content, and campaigns that grow Firmable's reach into new audiences

• Community and brand presence: building Firmable's presence in the US B2B sales and GTM community; identifying speaking opportunities, relevant Slack communities, LinkedIn groups, and industry networks where we should have a voice

• Sales team alignment: working closely with US-based SDRs and AEs to ensure events and partner activities are tightly connected to sales motion

• Market intelligence: being the eyes and ears on the ground for the US market; feeding insights on buyer behaviour, competitor activity, and ecosystem dynamics back to marketing and product in ANZ

What We're Looking For

Must Haves

• 3 to 4 years in a field marketing, events, partnerships, or ecosystem role at a B2B SaaS company, ideally with exposure to the US market and sales-led growth motions

• Proven track record of running events that generate pipeline, not just attendance: you can speak to specific events you've owned and the commercial outcomes they delivered

• Experience building or managing partner relationships: you understand how ecosystem partnerships work commercially and know how to activate them beyond a logo on a webpage

• Strong network in the US B2B SaaS, RevOps, or sales technology space: you know the right people and the right rooms to be in

• Comfortable working closely with a sales team: you understand the SDR and AE motion, you tie your work to pipeline, and you're not precious about attribution

• Excellent communicator and relationship builder: you're confident representing Firmable in a room, on a panel, or one-on-one with a potential partner

• Highly organised with strong project management skills: you can run multiple events and partner activations simultaneously without dropping the ball

• Comfortable operating autonomously in a remote-first, cross-timezone team

• You live and breathe AI tools. You use AI for event prospect research, partner intelligence, content production, attendee enrichment, and workflow automation as your default way of working, not a productivity experiment.

Highly Valued

• Existing relationships with US-based GTM agencies, RevOps consultants, or sales tech ecosystem players

• Experience hosting your own events (dinners, roundtables, executive briefings), not just sponsoring

• Prior experience marketing B2B data, sales intelligence, or revenue tech products

• Startup or scaleup background where you've had to build the standard, not inherit it

The Environment

Firmable runs lean and ships fast: small senior teams, no layers, minimal process. You'll work hybrid from San Francisco with the expectation of being present for key events and partner meetings, and remote-first the rest of the time.

We are an AI-native organisation. That means AI isn't a tool we reach for: it's the default operating mode. AI-assisted research, automated workflows, agentic partner and attendee intelligence. If you're not already working this way, this role isn't right for you.

Why This Role

• First in market: be Firmable's first marketing hire in the US, shaping how we launch, position, and grow in one of the biggest B2B markets in the world

• Events as a real demand channel: Firmable has a strong track record of running events people actually want to attend; you'll bring that to the US and build something distinctive

• Backed by a strong brand: Firmable has strong brand affinity in APAC; you'll have quality assets, a clear point of view, and a team behind you to support the US launch

• Real career runway: as Firmable scales toward $50M ARR and 50-100 reps, this role grows with it; the ceiling is set by output, not tenure