Events Assistant

Great Lakes Outreach Wisconsin; Wisconsin; On-site; USD 30,000 - 38,000; Full time

Job summary

Great Lakes Outreach Wisconsin is seeking an Entry Level Events Assistant to help build our brand through face-to-face field sales and marketing efforts in Wisconsin. Paid training is provided and you will work across departments to uncover what makes us unique and communicate it to customers.

The role supports growth and aims to improve customer experience with data-driven campaigns. You'll participate in brand initiatives, learn targeting strategies, and help translate brand elements into

Qualifications

• Proven ability to identify target audiences and craft campaigns.
• Comfort with face-to-face interaction and fieldwork.
• Strong analytical mindset to assess campaign performance.
• Data-driven thinking with comfort analyzing numbers and trends.
• Up-to-date with current marketing best practices.

Responsibilities

• Increase sales with strategic brand positioning and territory management
• Shape and communicate vision through public speaking and presentations
• Translate brand elements into go-to-market plans
• Lead a team of marketing people on brand initiatives
• Drive creative development to motivate action
• Define performance specs, costs, and market estimates
• Measure and report campaign performance, ROI, and KPIs
• Monitor market trends, consumer behavior, and competitors
• Oversee ongoing marketing and advertising activities
• Assess product distribution and consumer reactions
• Devise growth strategies aligned with brand direction

Skills

Training ability

Fieldwork

Analytical skills

Data-driven thinking

Trend awareness

Creativity

Education

Degree in marketing or related field

Job description

We are looking for an Entry Level Events Assistant to help us build our brand and raise brand awareness in a face to face field sales and marketing work environment. Paid training will be provided. The type of candidate we are looking for is excited about joining the workforce and will bring a fresh approach to our office vibe. You'll work across all levels and departments of our organization to find what makes us unique and communicate it to the world. You'll need to uncover consumer insights and deliver innovative marketing campaigns to drive sales. We'll turn to you to learn what can attract our customers and prospects and how we can improve customer experience.

Ultimately, you'll help us improve our company's reputation and drive growth and revenue.

• Increase sales with strategic brand positioning and territory management
• Shape and communicate our vision and mission through public speaking and one-on-one presentations
• Translate brand elements into plans and go-to-market strategies
• Manage a team of marketing people working on brand initiatives
• Lead creative development to motivate the target audience to "take action"
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs
• Monitor market trends, research consumer markets and competitors' activities
• Oversee new and ongoing marketing and advertising activities
• Monitor product distribution and consumer reactions
• Devise innovative growth strategies
• Align the company around the brand's direction, choices and tactics

Requirements and skills

• Ability to receive training and coaching in identifying target audiences and devising effective campaigns
• Can handle fieldwork and high volume of in person interaction
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Up-to-date with latest trends and marketing best practices
• Degree in marketing or a related field

If you're creative, possess a strategic mind and have experience in implementing targeted brand campaigns, we'd like to meet you!