Event Marketing Specialist

Campus; United States; Remote; USD 50,000 - 70,000; Full time

Job summary

Join a dynamic team as an Event Marketing Specialist, responsible for planning and executing strategic marketing events. You'll ensure successful events that drive brand visibility and lead generation while mentoring the Event Coordinator. Your expertise in event logistics and marketing strategies will contribute to enhancing the student experience in diverse educational environments.

Benefits

Employer paid Life Insurance

401(k) Savings Plan

Paid Parental Leave Program

Access to FSA Plans

Qualifications

• 3-6 years of experience in marketing event planning.
• 1-2 years of owning strategy and execution.
• Experience with vendors and managing logistics.

Responsibilities

• Plan and execute marketing events for Transact + CBORD.
• Oversee logistics for events, managing setups and breakdowns.
• Coordinate with marketing teams for event messaging.

Skills

Time Management

Organizational Skills

Attention to Detail

Education

3–6 years in marketing event planning

Tools

CVENT

HubSpot

Excel

Monday.com

Job description

Who We Are: CBORD and Transact have come together as industry leaders in integrated technology solutions, powering housing, access, foodservice, nutrition, eCommerce, card systems, and innovative payment, mobile credential, and commerce solutions. Our technology supports K-12 and higher education, healthcare, senior living, and business campuses, creating connected campus experiences that simplify operations and enhance lives. With a mobile-centric ecosystem and partnerships with over 1,750 institutions, we are dedicated to improving the student experience across all aspects of campus life.

Transact | One Connected Experience (transactcampus.com)

We are currently searching for qualified candidates for an Event Marketing Specialist. Please see the details for the position below.

Job Summary: As the Event Marketing Specialist, you play a critical role in the planning, execution, and promotion of strategic marketing events for Transact + CBORD. You serve as the key link between event logistics and campaign execution—ensuring every event drives brand visibility, lead generation, and engagement. You'll take ownership of mid-scale events, assist in managing larger conferences like such as the yearly user conference, and provide mentorship to the Event Coordinator.

What You’ll Do: Event Strategy & Planning

• Support development of event strategy across key verticals (Higher Ed, Healthcare, Corporate).
• Own logistics and planning for select regional events, tradeshows, and sponsored activations.
• Partner with product marketing and sales to align event messaging with go-to-market priorities.

Execution & Logistics

• Lead pre-event planning and post-event recaps for assigned events.
• Oversee exhibitor booth execution, including coordination of booth assets, collateral, demo kits, and branded giveaways.
• Manage select CVENT builds and reporting and support the yearly user conference registration needs.
• Serve as on-site lead for mid-size events (50–200 attendees), coordinating setup, run-of-show, and teardown.

Marketing Campaign Support

• Assist in drafting and reviewing event email invites, social content, and landing pages.
• Work closely with demand gen to ensure proper lead tracking, tagging, and attribution in HubSpot.
• Track performance data and help compile post-event reporting with clear takeaways.

Team Collaboration & Oversight

• Act as a lead support on large-scale events including User Conference, Sales Kickoff, and incentive trips.
• Assist in developing and maintaining event playbooks, timelines, and SOPs.
• Provide mentorship and guidance to the Event Coordinator, delegating tasks and ensuring quality and consistency.

What You’ll Bring:

• 3–6 years of experience in marketing event planning, with at least 1–2 years owning strategy and event execution.
• Strong time management, organizational skills, and attention to detail.
• Experience working with vendors, venues, and external partners.
• Ability to manage budgets, shipping logistics, and timelines across concurrent projects.
• Must be proficient with CVENT.
• Experience in tools like, HubSpot, Monday.com, Excel, and project management platforms.
• Comfort working in a fast-paced, cross-functional environment.
• Communicates effectively and professionally in all interactions.
• Comfortable engaging with diverse groups and fostering positive relationships.

Travel:

• Travel up to 30-40% annually to support on-site event execution.

Planning for the Future:

• Employer paid Life Insurance / AD&D / Short-Term.
• Voluntary Long-Term Disability Insurance / Term Life Insurance / AD&D.
• Access to FSA Plans & Commuter Benefit Plans.
• 401(k) Savings Plan.
• Both your contribution and the company contribution are immediately 100% vested.
• Access to the Roper Employee Stock Purchase Plan.
• Paid Parental Leave Program.

Base salary offers for this position may vary based on factors such as location, skills, and relevant experience. Some positions may include additional compensation in the form of bonus, equity, or commissions.

Transact + CBORD is an equal employment opportunity employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, protected military/veteran status, or any other protected factor.

As of Aug. 20, 2024, Transact and CBORD have merged to drive innovation and operational excellence across education, healthcare, and corporate markets. You can read more about the merger here: Transact News or CBORD Newsroom.

This position will be responsible for the handling of PHI (personal health information) and/or other types of SPI (sensitive personal information) and will be expected to comply with all applicable laws and internal policies with regards to handling of PHI/SPI

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