Event & Marketing Coordinator

Subject; Austin (TX); On-site; USD 52,000 - 78,000; Full time

Benefits offered by this job

Travel up to 40%

On-site in Austin

Competitive compensation

Job summary

Subject is seeking an energetic Event & Marketing Coordinator to join our team on-site in Austin. You will support brand awareness through robust email campaigns and hands-on event execution, helping to drive pipeline and convert leads into opportunities.

In this role you’ll travel up to 40%, coordinate cross-functional planning, and collaborate with the Senior Manager, Field Marketing & Events to ensure every event leaves a lasting impression while maintaining high energy and speed in a startup

Qualifications

• 3+ years in marketing, email marketing, or event coordination support.
• Ability to work 70+ hours a week and thrive in a fast-paced, startup environment.
• Experience with ESPs (Mailchimp/HubSpot/ActiveCampaign) and basic HTML for emails.
• On-site work Monday–Friday, 8:00 AM–6:45 PM, with travel up to 40%.

Responsibilities

• Plan and manage events from logistics to follow-up, ensuring smooth execution.
• Design, build, and deploy targeted email campaigns to drive registrations and nurture leads.
• Copywriting for emails and creation of branded templates.
• Segment lists and manage databases to target audience personas.
• Monitor email metrics, run A/B tests, and optimize campaigns.

Skills

Email marketing

Event coordination

Copywriting

Digital campaigns

HTML basics

Project management

Tools

Mailchimp

HubSpot

ActiveCampaign

Job description

Hours: Monday – Friday | 8:00 AM – 6:45 PM

Travel: Up to 40% (Domestic and/or International as needed)

Job Type: Full-Time

About Us

Subject is one of the fastest-growing education technology companies in the country, helping more than 1,000 schools deliver flexible, accredited learning opportunities to students nationwide.

From supporting school districts and virtual schools to partnering with organizations like the USHL and top youth sports organizations, Subject is changing how students access education—whether they're in the classroom, on the road competing, or learning from home.

Recognized for our growth and innovation, we're proud recipients of:

Role Overview

We are seeking an energetic, detail-oriented, and highly adaptable Event & Marketing Coordinator to join our team on-site. In this dynamic, high-impact role, you will be instrumental in supporting brand awareness initiatives through both digital marketing strategies—specifically robust email campaigns—and hands‑on event execution.

If you thrive in a fast‑paced environment, love to travel, and take pride in providing seamless logistical support while building engaging digital outreach, this is the role for you.

You’ll work closely with the Senior Manager, Field Marketing & Events to ensure every event fuels pipeline, strengthens relationships, and makes Subject impossible to ignore. This role requires strategic thinking, creative vision, operational excellence, and the stamina to thrive in a high‑speed, high‑expectation startup.

Type of Hire

We’re looking for a detail‑obsessed, design‑minded events and marketing coordinator to join our fast‑growing marketing team. You’ll support event logistics, coordinate cross‑functional planning, and ensure that every Subject event leaves an unforgettable impression — from the first Instagram story to the final lead follow‑up. This role requires a high level of energy, ownership, and initiative — if you're looking to coast or need constant direction, this won’t be the right fit.

Ideal Candidate

You're the person everyone calls when they want the biggest idea in the room. You notice every unforgettable event. You're constantly collecting inspiration from brands inside and outside education because you know the best ideas rarely stay in one industry.

You don't wait for inspiration.. you create it. You can turn a product launch into an event, and a conference booth into an experience.

You know how to inspire your teams, challenge conventional thinking, and build experiences that people remember long after they've seen them.

Key Responsibilities

Event Planning & Management (Support & Execution)

• Logistics Assistance: Assist with pre-event planning, vendor research, venue communication, promotional material coordination, and post-event follow-ups.
• On‑Site Event Support: Travel up to 40% of the time to assist with event setup, manage registration tables, support attendees and speakers, and help resolve real‑time issues on‑site.
• Budget & Asset Tracking: Assist in tracking event expenses against budgets, maintaining inventory of event collateral/swag, and preparing post-event ROI reports.

Email Marketing & Digital Campaigns

• Campaign Strategy & Execution: Design, build, test, and deploy targeted, engaging email marketing campaigns to drive event registrations and nurture leads.
• Copywriting & Content Creation: Write persuasive email copy and create visually appealing templates aligned with brand guidelines.
• Segmentation & Database Management: Manage and segment subscriber lists to ensure relevant messaging reaches specific audience personas.
• Analytics & Optimization: Monitor and report on email performance metrics (open rates, CTR, conversions) and run A/B tests to continuously improve engagement.
• Cross‑Functional Support: Work alongside internal sales, creative, and management teams to align marketing campaigns with broader business goals.
• Collateral & Materials: Coordinate the printing, packing, and shipping of event collateral, signage, and promotional items to venue destinations.
• Market Research: Stay current on industry trends, competitive event presence, and modern email marketing best practices.

Qualifications & Requirements

• Experience: 3‑4+ years of hands‑on experience in marketing, email marketing, and/or event coordination support.
• You’re not just willing... You want to put in 70+ hours a week because you care deeply about building something great, moving fast, and making your mark.
• Technical Skills: Deep familiarity with Email Service Providers (ESPs) such as Mailchimp, HubSpot, ActiveCampaign, or similar tools. Basic knowledge of HTML for email templates is a plus.
• Schedule Commitment: Ability to work on‑site in the office full‑time, Monday through Friday, from 8:00 AM to 6:45 PM.
• Travel Flexibility: Willingness and ability to travel up to 40% for trade shows, corporate events, and off‑site meetings.
• Communication: Exceptional written and verbal communication skills, particularly in copywriting and vendor coordination.
• Organizational Skills: Proven ability to multitask, meet tight deadlines, and remain calm under pressure during live events.

You Might Be a Fit If You…

• Love spreadsheets and storyboarding in equal measure
• Thrive in fast‑paced, startup‑style environments
• Are the go‑to planner in your friend group
• Have a strong aesthetic instinct and brand sensibility
• Know how to turn event moments into marketing momentum