Equipment Product Marketing Manager

Air Techniques, Inc.; Melville (NY); On-site; USD 80,000 - 95,000; Full time

Job summary

Air Techniques, Inc. is seeking a dynamic Product Marketing Manager for our Equipment line at the New York headquarters.

The role collaborates with Sales, Marketing, Engineering, Product Management, Service, and customers to support development, positioning, launches, and commercial success. The ideal candidate has 5+ years in Marketing or Product roles, experience with equipment products (dental/healthcare preferred), and strong communication, analytics, and cross‑functional skills.

Qualifications

• 5+ years in Marketing, Sales, Product Management, or Business Development
• Experience with equipment products, dental/healthcare preferred
• International cross-functional experience preferred
• Experience with product launches and market analysis

Responsibilities

• Conduct market, customer, and competitive analysis to identify trends, needs, and business opportunities
• Develop product strategies, positioning, value propositions, and marketing initiatives for the Equipment portfolio
• Translate market requirements into product requirements and support new product development and launches
• Collaborate with Sales, Marketing, and Engineering to develop go-to-market strategies and drive product success
• Build customer, dealer, and KOL relationships to gather feedback and support market introduction
• Develop sales tools, product training, pricing strategies, and business cases to improve product performance and profitability

Skills

Communication

Presentation

Analytical

Cross-functional

Education

Marketing degree

Engineering degree

Tools

Salesforce

Adobe

Microsoft Excel

Job description

Air Techniques, Inc. is seeking a dynamic Product Marketing Manager for our Equipment line at the New York headquarters.

The role collaborates with Sales, Marketing, Engineering, Product Management, Service, and customers to support development, positioning, launches, and commercial success. The ideal candidate has 5+ years in Marketing or Product roles, experience with equipment products (dental/healthcare preferred), and strong communication, analytics, and cross‑functional skills.