Global Equipment Product Marketing Manager

Air Techniques; Melville (NY); Sur place; USD 80 000 - 95 000; Plein temps

Résumé du poste

Air Techniques, Inc. in New York is seeking a dynamic Product Marketing Manager for the Equipment line to support development, positioning, launches, and commercial success. You will collaborate with Sales, Marketing, Engineering, Product Management, Service, and Customers to drive market adoption.

The role requires strong communication and marketing skills, with experience in equipment products and international cross-functional environments. Travel internationally is expected.

Qualifications

• 5+ years of experience in Marketing, Sales, Product Management, Product Marketing, or Business Development.
• Experience with equipment products, preferably in the dental, medical, or healthcare industry.
• Experience in international, cross-functional environments is preferred.
• Experience with product launches, market analysis, or customer-facing activities is a plus.

Responsabilités

• Conduct market, customer, and competitive analyses to identify trends, needs, and opportunities.
• Develop product strategies, positioning, value propositions, and marketing initiatives for the Equipment portfolio.
• Translate market requirements into product requirements and support new product development and launches.
• Collaborate with Sales, Marketing, and Engineering to develop go-to-market strategies and drive product success.
• Build customer, dealer, and Key Opinion Leader (KOL) relationships to gather feedback and support market introduction.
• Develop sales tools, product training, pricing strategies, and business cases to improve product performance and profitability.

Connaissances

Communication

Presentation

Analytical

Problem-solving

Formation

Marketing degree

Business Management degree

Product Management degree

Engineering degree

Outils

Microsoft Office

Salesforce

Adobe software

Description du poste

Air Techniques, Inc. in New York is seeking a dynamic Product Marketing Manager for the Equipment line to support development, positioning, launches, and commercial success. You will collaborate with Sales, Marketing, Engineering, Product Management, Service, and Customers to drive market adoption.

The role requires strong communication and marketing skills, with experience in equipment products and international cross-functional environments. Travel internationally is expected.