Enterprise AI Campaigns Lead

RiseMe; San Francisco (CA); On-site; USD 120,000 - 170,000; Full time

Job summary

Cognition is an applied AI lab building end-to-end software agents, including Devin, the first AI software engineer. We seek a hands-on marketer to turn Cognition’s differentiated technology into demand-driving enterprise campaigns.

You’ll own campaigns from concept to launch, translating messaging for engineering leaders, IT security stakeholders, and executives. This role blends storytelling with measurable business impact in a fast-paced, innovation-driven environment.

Qualifications

• Track record of building and executing integrated campaigns for enterprise B2B technology buyers.
• Strong content development and writing skills, with examples of work you personally took from concept to launch.
• Experience connecting content, distribution, and sales follow-up to measurable pipeline outcomes.

Responsibilities

• Build integrated campaigns around our most important themes. Partner with Product Marketing to translate Cognition’s positioning, key messaging, and differentiation into campaigns that create demand and advance enterprise deals.
• Create content across the buying journey. Develop ebooks, research, webinars, demo experiences, practical templates and guides, workshops, business-case tools, and other formats that help buyers move from initial interest through evaluation and purchase.
• Reach the full buying group. Address the distinct priorities of engineering leaders, developers, IT and security stakeholders, and business executives—with the right depth, evidence, and next step for each audience.
• Make campaigns relevant across verticals. Translate broad themes into industry-specific use cases, challenges, and customer outcomes, partnering with Enterprise Demand and Sales on priority segments and accounts.
• Own the promotion strategy. Build distribution into every campaign from the start. Coordinate paid, email, web, social, partner, field, and sales activation with the teams responsible for each channel.
• Bring technical differentiation to life. Work with Product Marketing, engineers, technical experts, and customers to turn complex capabilities into credible stories and demonstrations of enterprise impact.
• Execute from brief to launch. Own campaign plans, content development, production, timelines, and follow-up. Write and build directly, bringing in internal experts and external resources where needed.
• Optimize for pipeline and revenue. Partner with Revenue Operations and Sales to measure buying-group engagement, qualified pipeline, opportunity progression, and sales outcomes.

Job description

Cognition is an applied AI lab building end-to-end software agents, including Devin, the first AI software engineer. We seek a hands-on marketer to turn Cognition’s differentiated technology into demand-driving enterprise campaigns.

You’ll own campaigns from concept to launch, translating messaging for engineering leaders, IT security stakeholders, and executives. This role blends storytelling with measurable business impact in a fast-paced, innovation-driven environment.