Enrollment Web Content & Experience Specialist

University of Utah; Salt Lake City (UT); On-site; USD 50,000 - 68,000; Full time

Job summary

The David Eccles School of Business at the University of Utah is seeking a hands-on Web & Digital Experience Specialist, Enrollment Marketing to support content, digital experiences, and communications that help prospective students explore programs, compare options, apply, and enroll.

This role works closely with enrollment marketing, admissions, and program teams to ensure timely, accurate, and compelling content across WordPress, HTML, and digital channels, with a focus on conversion and

Qualifications

• Bachelor’s degree or equivalent with 2–4 years of related experience.
• Hands-on experience building, editing, and publishing webpages in WordPress or a comparable CMS.
• Strong writing and editing skills for clear, user‑friendly digital communications.

Responsibilities

• Manage a high volume of website updates across graduate programs and Executive Education with focus on speed and accuracy.
• Build, update, and maintain webpages in WordPress using templates and brand standards.
• Edit and troubleshoot HTML within the CMS to resolve formatting issues.
• Audit content for clarity and accuracy and ensure calls to action are clear.
• Support enrollment marketing communications including email/CRM and landing pages.

Skills

WordPress

HTML

Content management

Web publishing

Education

Bachelor's degree or equivalent

Tools

WordPress CMS

HTML editor

Job description

The David Eccles School of Business at the University of Utah is seeking a hands-on Web & Digital Experience Specialist, Enrollment Marketing to support content, digital experiences, and communications that help prospective students explore programs, compare options, apply, and enroll.

This role works closely with enrollment marketing, admissions, and program teams to ensure timely, accurate, and compelling content across WordPress, HTML, and digital channels, with a focus on conversion and