ENROLLMENT OPERATIONS & ENGAGEMENT MANAGER

Edgewood University; Madison (WI); On-site; USD 65,000 - 95,000; Full time

Job summary

Edgewood University seeks an Enrollment Operations & Engagement Manager to lead enrollment data integrity, CRM workflows, and operational procedures across graduate enrollment and student services. Responsibilities include auditing data, improving processes, and coordinating with Admissions, Registrar, and Advising.

The role focuses on optimizing communications, events, and data governance while supervising student staff and enhancing reporting across enrollment functions.

Qualifications

• Bachelor's degree (preferred)
• Experience with enrollment operations, admissions, student information systems, CRM administration, data analysis, or a related field.
• Experience independently managing projects, processes, or system improvements preferred.

Responsibilities

• Analyze enrollment data and processes to identify discrepancies, data integrity issues, trends, and opportunities for operational improvement.
• Develop and conduct recurring audits and quality assurance processes for enrollment records and related data.
• Evaluate existing enrollment processes and independently identify opportunities to improve accuracy, efficiency, communication, and consistency.
• Analyze unique or non-standard enrollment situations and document step-by-step guidance for impacted departments.
• Serve as a subject-matter expert for Slate CRM and related enrollment systems; design and maintain CRM workflows and reporting.

Skills

CRM analysis

Data analysis

Project management

Communication

Staff training

Microsoft Office

Education

Bachelor's degree

Tools

Slate CRM

Jenzabar

Job description

Description Of Job

The Enrollment Operations & Engagement Manager provides independent operational, analytical, and technical leadership for enrollment operations, data integrity, and CRM processes supporting graduate enrollment and the prospective and current student experience. The position analyzes enrollment data and operational processes, identifies discrepancies and opportunities for improvement, determines appropriate solutions, and develops, implements, and evaluates procedures that improve accuracy, efficiency, communication, and service across enrollment functions.

The Enrollment Operations & Engagement Manager provides independent operational, analytical, and technical leadership for enrollment operations, data integrity, and CRM processes supporting graduate enrollment and the prospective and current student experience. The position analyzes enrollment data and operational processes, identifies discrepancies and opportunities for improvement, determines appropriate solutions, and develops, implements, and evaluates procedures that improve accuracy, efficiency, communication, and service across enrollment functions.

Responsibilities

Enrollment Data Analysis, Integrity & Quality Assurance

• Analyze enrollment data and processes to identify discrepancies, data integrity issues, trends, and opportunities for operational improvement. Determine appropriate methods for researching and resolving discrepancies between the student information system, CRM, and other enrollment data sources.
• Develop and conduct recurring audits and quality assurance processes for enrollment records, including change-of-status records, deferrals, BWER comparisons, decisions, enrollment management imports, and other enrollment data processes. Determine appropriate corrective actions and coordinate with impacted departments when issues require cross-functional resolution.

Process Development & Continuous Improvement

• Evaluate existing enrollment processes and independently identify opportunities to improve accuracy, efficiency, communication, and consistency. Develop, document, implement, and evaluate new procedures and workflows based on identified operational needs.
• Analyze unique or non-standard enrollment situations and determine appropriate processes for tracking, documenting, and resolving them. Develop step-by-step guidance, procedures, and recommendations for Admissions, Graduate Enrollment, Registrar, Advising, and other impacted departments.

CRM Workflow & Systems Management

• Serve as a subject-matter expert and operational resource for Slate CRM and related enrollment systems. Analyze business and enrollment requirements and independently determine appropriate CRM workflow, configuration, automation, reporting, and process solutions.
• Design, implement, test, document, and maintain CRM workflow changes and enhancements that support enrollment operations. Evaluate the impact of system changes on data integrity, communication, reporting, and downstream processes and make recommendations for improvements.

Enrollment Communications, Campaigns & Events

• Manage and evaluate automated communication series, event promotion, campaigns, and related CRM functions. Analyze communication and event processes to identify opportunities for improved timing, accuracy, consistency, and student engagement.
• Manage and update designer templates, mailings, content blocks, components, hyperlinks, and related CRM functionality while ensuring alignment with established enrollment processes and communication requirements.

CRM Data Governance & Auditing

• Establish and maintain data entry standards and operational procedures within the CRM. Import and validate data files, audit existing records, investigate data discrepancies, and determine appropriate corrections.
• Manage Slate inboxes and groups as a superuser and audit inbox rules, assignments, and workflows to identify issues and ensure appropriate routing and processing.

Enrollment Operations & Record Processing

• Oversee operational processes related to transcript downloads, assignment of transcripts and other application materials, daily record audits, admission decisions, deferrals, changes of status, and other enrollment-related records.
• Analyze recurring issues within these processes and independently recommend and implement procedural improvements to increase accuracy, reduce manual work, and improve processing consistency.

Cross-Departmental Advising & Collaboration

• Serve as an operational resource and advisor to departments involved in enrollment processes. Analyze departmental needs and recommend solutions related to CRM functionality, data processes, student records, communications, workflow, and reporting.
• Proactively communicate identified issues, risks, and recommended solutions to appropriate stakeholders and facilitate implementation of agreed-upon process or system changes.

Training, Documentation & Knowledge Management

• Develop and maintain training materials, tutorials, process documentation, and other resources to promote consistent use of enrollment systems and procedures.
• Provide training and guidance to staff regarding CRM functionality, enrollment processes, data standards, and newly implemented workflows. Identify recurring training or process issues and develop resources to address them.

Graduate Enrollment Website & Content Management

• Manage, update, and audit graduate website content and documents distributed in support of admissions, enrollment operations, and events. Identify discrepancies or outdated information and coordinate appropriate updates with relevant stakeholders.
• Serve as liaison to applicable Edgewood departments supporting international/Rest of World students and related enrollment processes.

Student Employee Supervision & Work Delegation

• Supervise, hire, train, assign, and evaluate student employee(s) supporting enrollment operations and data processes. Determine appropriate work assignments based on operational priorities and quality requirements and monitor completed work for accuracy.

Job Qualifications

Necessary Education or Work Experience:

• Bachelor’s degree (preferred)
• Experience with enrollment operations, admissions, student information systems, CRM administration, data analysis, or a related field.
• Experience independently managing projects, processes, or system improvements preferred.

Required Knowledge And Skills

• Advanced working knowledge of CRM systems, particularly Slate, and student information systems such as Jenzabar.
• Ability to analyze complex enrollment data and identify discrepancies, trends, and process issues.
• Ability to independently evaluate processes and determine appropriate solutions.
• Ability to develop, document, implement, and evaluate operational procedures.
• Ability to conduct audits and quality assurance activities.
• Ability to analyze business needs and translate them into CRM workflows and system solutions.
• Strong problem-solving and critical-thinking skills.
• Strong communication and presentation skills with the ability to advise and collaborate with multiple departments.
• Ability to work independently while effectively coordinating with others.
• Ability to organize and prioritize multiple projects and changing deadlines.
• Strong attention to detail and ability to manage confidential student information.
• Ability to train and provide guidance to staff and student employees.
• Proficiency with Microsoft Office, including Word, Excel, PowerPoint, and Outlook.
• Ability and willingness to learn and implement new technologies and systems.

Other Qualifications

Edgewood University, a Catholic university sponsored by the Dominican Sisters of Sinsinawa, is an Equal Opportunity Employer, committed to academic excellence through diversity in its faculty, staff, and students. Candidates must demonstrate multicultural competence – the awareness, knowledge, and skills needed to work with others who are culturally different from self in meaningful, relevant, and productive ways. Applicants from traditionally underrepresented populations including women and racial and ethnic minorities are especially encouraged to apply. The selected candidate must actively support the mission of the University by working with faculty, staff and students to share in our core values – truth, compassion, justice, partnership, and community.