Enrollment & Marketing Director for Catholic School

Diocese of San Jose; Campbell (CA); Hybrid; USD 87,000 - 110,000; Full time

Job summary

St. Lucy Parish School is seeking a Director of Enrollment and Marketing to lead recruitment and marketing efforts in Campbell, CA. The role drives enrollment, manages communications, and fosters community engagement aligned with Catholic values.

The position oversees admissions, branding, and outreach across campus and parish networks, requiring strong marketing, analytics, and leadership abilities to support school growth.

Qualifications

• Bachelor’s degree in business or marketing required.
• 2–5 years of admissions and marketing experience preferred.
• Experience in Catholic education preferred.
• Language skills: English required; bilingual abilities preferred (Spanish or Vietnamese).

Responsibilities

• Plan recruitment strategy and admissions calendar for all grade levels.
• Welcome prospective students and families via open houses, tours, and informational meetings.
• Oversee admissions process from inquiry to enrollment and maintain statistics.
• Create and manage social media campaigns and school website updates.
• Collaborate with teachers and administrators to align marketing with programs.
• Represent the school at parish and diocesan events and build community partnerships.

Skills

Marketing principles

Social media platforms

Data analysis

Project management

Relationship building

Time management

Communication skills

Customer service

Leadership

Education

Bachelor’s degree in business or marketing

Tools

Admission software

Excel

PowerPoint

Google applications

Job description

St. Lucy Parish School is seeking a Director of Enrollment and Marketing to lead recruitment and marketing efforts in Campbell, CA. The role drives enrollment, manages communications, and fosters community engagement aligned with Catholic values.

The position oversees admissions, branding, and outreach across campus and parish networks, requiring strong marketing, analytics, and leadership abilities to support school growth.