Engineering Manager, DFM Firmware

Pure Storage, Inc.; Santa Clara (CA); On-site; USD 217,000 - 326,000; Full time

Job summary

Pure Storage, Inc. seeks a leader to drive the Direct Flash Module (DFM) firmware roadmap and execution for DirectFlash SSD Modules. You will own the strategy, deliver high-performance firmware, and collaborate with Hardware, Purity Software, and NAND Engineering teams.

You will guide end-to-end delivery, own PCIe bring-up and integration, and mentor engineers in an Agile environment to maintain leadership in enterprise storage.

Qualifications

• Proven leadership of embedded software or firmware teams.
• Hands-on experience with C/C++ in embedded systems.
• Strong knowledge of storage interfaces and NAND flash.
• Experience delivering firmware using Agile/Scrum.
• Excellent cross-functional communication.

Responsibilities

• Define and execute the DFM firmware strategy for DirectFlash SSD Modules.
• Lead design and delivery of high-performance firmware with emphasis on PCIe functionality and NAND management.
• Drive end-to-end project delivery for PCIe- and NAND-related firmware features.
• Own PCIe bring-up and integration for new hardware, ensuring PCIe compliance and robust features.
• Provide technical leadership in system-level debug across firmware, drivers, and hardware.
• Cultivate a high-performance engineering team, mentoring firmware engineers and practicing Agile.

Skills

Embedded leadership

C/C++ programming

Storage hardware interfacing

Agile/Scrum delivery

Technical communication

Job description

Everpure (NYSE: P) has evolved from storage pioneer to data platform, closing fiscal 2026 with $3.7 billion in revenue, its first billion-dollar quarter, and accelerating growth into FY27. Our strategic agenda spans the companies defining the next era of technology - hyperscalers, AI labs, the AI hardware supply chain, data platform providers, and the broader AI ecosystem.

This type of work—work that changes the world is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.

THE ROLE

Lead the visionary development of the Direct Flash Module (DFM) firmware, the core innovation enabling the world’s fastest and most reliable all-flash storage. You will own the strategic firmware roadmap and delivery, driving the integration of cutting-edge NAND and SSD technologies to maintain our competitive edge in enterprise storage. This is a high-impact leadership role requiring deep technical expertise and strong collaboration with Hardware, Purity Software, and NAND Engineering teams.

WHAT YOU'LL DO

• Define and execute the DFM firmware strategy for DirectFlash SSD Modules, owning the long-term product and feature roadmap and ensuring alignment with FlashArray business objectives for performance, cost, and reliability.
• Lead design and delivery of high-performance firmware with a strong emphasis on PCIe functionality (initialization, configuration, runtime management) and sophisticated NAND media management policies and low-level hardware interfaces, maintaining DFM simplicity and leadership in advanced NAND adoption (e.g., QLC).
• Drive end-to-end project delivery for PCIe- and NAND-related firmware features, overseeing planning, resource allocation, risk mitigation, and on-time, high-quality releases from concept through production.
• Own PCIe bring-up and integration for new hardware, ensuring compliance with PCIe specifications, optimal link performance, and robust implementation of key features such as LTSSM, power management, hot-plug support, and error handling.
• Provide technical leadership in system-level debug, resolving complex issues at the intersection of firmware, drivers, and hardware, and setting standards for diagnostics tools, logging, and root-cause methodologies.
• Cultivate a high-performance engineering team, championing Agile practices (sprint planning, backlog management, continuous improvement), mentoring and growing firmware engineers through regular 1:1s, feedback, and technical guidance.

WHAT YOU BRING

• Deep Technical Leadership in Embedded Systems: Proven experience leading technical teams in embedded software development or firmware management for complex, high-performance systems.
• Expertise in C/C++ and Embedded Development: Extensive, hands-on knowledge of embedded system architecture, firmware design principles, and proficiency in C/C++ programming languages.
• Fluency in Storage/Hardware-Software Interfacing: Strong understanding of hardware-software interactions, particularly within storage technologies, SSD controllers, or NAND flash media management.
• Mastery of Agile Product Delivery: Track record of successfully managing the full product development cycle (PDLC) using Agile or Scrum, with demonstrated ability to define scope, manage dependencies, and deliver projects on schedule.
• Exceptional Communication and Stakeholder Management: Excellent verbal and written communication skills to effectively articulate complex technical strategies to cross-functional partners, including Hardware, Software, and Executive teams

#LI-ONSITE

Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations.

This role may be eligible for incentive pay and/or equity.

There is no application deadline and we accept applications on an ongoing basis until the job is filled.

The annual base salary range is:

$217,000 - $326,000 USD

WHAT YOU CAN EXPECT FROM US:

• Innovation: We celebrate those who think critically, like a challenge, and aspire to be trailblazers.
• Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortune's Best Workplaces in Technology, Fortune's Best Workplaces in the Bay Area, and certified as a Great Place to Work!
• Team: We build each other up and set aside ego for the greater good.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events. Check out purebenefits.com for more information.

ACCOMMODATIONS AND ACCESSIBILITY:

Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at [e-mail] if you’re invited to an interview.

OUR COMMITMENT TO A STRONG AND INCLUSIVE TEAM:

We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership.

Everpure is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.

Join us and bring your best.

Bring your bold.

Pure and simple.