EMEA Brand Creative Lead — AI-Driven Enterprise Design

Servicenow; New York (NY); On-site; USD 148,000 - 260,000; Full time

Benefits offered by this job

Equity

Health plans

401(k) plan

ESPP

Matching donations

Flexible time away

Family leave

Job summary

ServiceNow is seeking an Associate Creative Director to drive design excellence across regional touchpoints in the EMEA region, collaborating with regional marketing teams and a dedicated embedded studio to ensure internal brand consistency and elevated work."

The role requires mastery of design systems and hands-on craft, with a track record of aligning global brand platforms with regional nuances in enterprise marketing.

Qualifications

• Minimum 8 years of experience in brand creative with a background rooted in design systems and scaling brands across multiple markets and formats.

Responsibilities

• Serve as the creative authority for the EMEA region, setting the creative ambition for the brand while protecting and evolving the ServiceNow identity across all regional marketing activity.
• Partner with EMEA regional marketing leads and the EMEA Brand lead to translate business priorities into compelling, on-brand creative strategies and executions that strengthen long-term brand equity.
• Collaborate with global creative leadership to ensure regional work ladders up to the global brand platform while reflecting local market nuances.
• Champion brand consistency across the region, ensuring visual identity, messaging, and tone of voice are applied with rigor across all channels.
• Oversee creative quality across events, campaigns, social, digital, OOH, editorial design, film/motion, and executive experiences.
• Direct and inspire the embedded studio team to deliver work that is efficient and exceptional, with clear direction and high standards.
• Hands-on contribution when needed: concepting, design, art direction, and writing alongside the team.
• Bring a strong point of view to briefs, pushing bold, brand-building creative beyond expectations.
• Drive adoption of AI-powered tools and workflows to scale output without compromising quality.

Skills

Brand creative

Design systems

Adobe Creative Cloud

Figma

AI-powered tools

Creative direction

Stakeholder communication

Presentation skills

B2B enterprise marketing

Tools

Adobe Creative Cloud

Figma

Job description

ServiceNow is seeking an Associate Creative Director to drive design excellence across regional touchpoints in the EMEA region, collaborating with regional marketing teams and a dedicated embedded studio to ensure internal brand consistency and elevated work."

The role requires mastery of design systems and hands-on craft, with a track record of aligning global brand platforms with regional nuances in enterprise marketing.