Email Marketing Coordinator

Joni and Friends; Agoura Hills (CA); On-site; USD 32,373 - 38,572; Full time

Job summary

Joni and Friends in Agoura Hills seeks a Marketing Coordinator to assist with email and SMS marketing campaigns, analyze data metrics, and provide insights for future strategies. The ideal candidate has 2+ years of experience in email marketing and data analysis, demonstrating strong interpersonal skills and attention to detail. The position offers a hybrid schedule with in-office and remote work opportunities.

The role requires a vibrant personal relationship with Jesus Christ and a commitment to the organization’s mission.

Qualifications

• 2+ years of experience with email marketing and data analysis.
• Knowledge of HubSpot and Salesforce is preferred.
• Strong interpersonal skills with professional communication abilities.
• Detail-oriented and a team player, with a strong sense of confidentiality.

Responsibilities

• Assist with execution of email marketing campaigns and SMS marketing.
• Analyze email and SMS metrics to drive future strategies.
• Stay current on marketing industry trends and recommend new tools.

Skills

Email marketing

Data analysis

HubSpot

Salesforce

Interpersonal communication

Attention to detail

Team player

Microsoft Excel

Microsoft Word

Microsoft Outlook

Job description

Duties

• Email Marketing
  • Assist with execution of email marketing campaigns including overall strategy, best practices, audience segmentation, and testing
  • Assist with cultivation of constituents for fundraising and volunteer engagement opportunities
  • Build and send emails in HubSpot including newsletters, fundraising appeals, event promotions, volunteer recruitment, and others
  • Optimize email KPIs including inbox deliverability, data feeds, and mobile metrics; cultivate growth by fine-tuning segment lists based on behaviors
  • Guide staff in utilizing Salesforce to send emails to constituents, including creating templates as needed
  • Assist with resolution of email-related issues in the internal ticketing platform
  • Maintain documentation of processes, streamlining to improve efficiencies
• SMS Marketing
  • Develop and manage process to collect SMS (short message service) opt-ins from constituents
  • Develop SMS strategies for donor and volunteer engagement including the segmentation strategy, sequencing, and dynamic content
  • Manage SMS message creation and delivery through HubSpot
• Data Analysis
  • Analyze email metrics to evaluate success to guide staff in the development of action plans for future campaigns that drive improved results
  • Analyze SMS metrics to evaluate effectiveness and drive strategy
• Industry Knowledge and Advancements
  • Stay current on industry trends related to marketing strategies and innovation; maintain expert status on HubSpot
  • Recommend new tools to enhance cultivation, engagement, and customization
• Other duties and projects as assigned by supervisor to support department and ministry needs

Qualifications

• Must possess a vibrant personal relationship with Jesus Christ and agree with the Joni and Friends statement of faith
• Desire to serve in a growing and dynamic Christian service ministry
• 2+ years of experience with email marketing and data analysis
• Knowledge of HubSpot preferred; knowledge of Salesforce a plus
• Excellent interpersonal skills; professional ability to communicate clearly in written and verbal forms across all levels of management
• Must be detail oriented, committed to accuracy, and team player who is flexible and able to work independently
• Must have a strong sense of confidentiality
• Strong general computer skills are necessary along with a competent, working knowledge of Windows, Microsoft Excel, Microsoft Word, Microsoft Outlook and the Internet
• Understanding of Christian ministry and specifically Joni and Friends is desirable

Physical Requirements

This position primarily involves sedentary work in an office setting. The employee must be able to sit for extended periods, operate a computer and other standard office equipment, communicate clearly in person and over the phone, and occasionally stand, walk, bend, or reach to access files and supplies. The role may also require occasionally lifting or carrying items up to 20 pounds. Work is performed in a professional office setting with occasional movement throughout the facility. The environment is typically quiet to moderate in noise level, with standard lighting and temperature conditions. Employees are expected to maintain safety and ergonomic awareness while performing all tasks. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.

Compensation

We are offering $23.50 - $28.00 per hour and this position will work at our Agoura Hills office. We have a hybrid schedule at Joni and Friends, working Monday, Wednesday, and Friday in the office, and remote on Wednesday and Friday.