Educator Social Brand Marketing Lead

Google LLC; San Francisco (CA); On-site; USD 141,000 - 205,000; Full time

Job summary

The Educator Social team at Google LLC is seeking a Brand Marketing Manager to lead the launch, growth, and ongoing strategy of the Google for Education channel and related social properties. You will craft authentic creator-led campaigns, translate AI capabilities into classroom solutions, and drive adoption and advocacy globally.

You will own end-to-end content development, editorial planning, and cross-functional collaboration to ensure scalable, measurable impact while maintaining brand

Qualifications

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in social media marketing, digital brand strategy, creator/influencer program management, or product marketing.
• Experience managing marketing budgets and managing cross-functional or cross-team projects.
• Experience building and developing social channels from inception, including paid boosting and agency management.

Responsibilities

• Lead end-to-end channel strategy, editorial calendar, and day-to-day operations for short-form video platforms and other channels.
• Oversee agency partners and creators in the ideation/production of short-form video content spotlighting AI use cases, and manage content approvals, creative direction, community engagement, trend-reactive discussions, and brand-safe moderation.
• Architect and scale ambassador programs by sourcing, briefing, and managing a roster of creators to produce co-created campaigns.
• Partner across Product Marketing, Brand Social, PR, Legal, and external agency teams to ensure brand safety and compliance.

Skills

Social media marketing

Brand strategy

Influencer program management

Cross-functional leadership

Budget management

Cross-functional projects

Social channel development

Agency management

Paid boosting

Education

Bachelor's degree or equivalent practical experience

Job description

The Educator Social team at Google LLC is seeking a Brand Marketing Manager to lead the launch, growth, and ongoing strategy of the Google for Education channel and related social properties. You will craft authentic creator-led campaigns, translate AI capabilities into classroom solutions, and drive adoption and advocacy globally.

You will own end-to-end content development, editorial planning, and cross-functional collaboration to ensure scalable, measurable impact while maintaining brand