eCommerce Strategist | eRetailers

eStoreLabs; Village of Fonda (NY); Remote; USD 70,000 - 100,000; Full time

Job summary

A leading eCommerce firm seeks an expert in digital marketing and strategy with 2-4 years of experience to analyze brand positioning and develop data-driven strategies across multiple platforms. Join an international team and enjoy an exciting work environment with opportunities for training and professional growth. A performance bonus is included in the compensation package, along with generous paid time off.

Benefits

26 paid days off and bank holidays

Training in eCommerce and development opportunities

Performance bonus

Shorter working day on Fridays

Qualifications

• 2–4+ years of experience in eCommerce, strategy, or digital marketing.
• Strong skills in data analysis and performance reporting.
• Familiarity with eRetail media and content integration.

Responsibilities

• Analyze client brand positioning and competitive landscape.
• Define data-driven eContent strategies tailored for FMCG.
• Lead strategic reviews and client-facing presentations.

Skills

Data analysis

Performance reporting

High-level presentation skills

Project management

Education

Advanced English Level - at least C1

Tools

Amazon Brand Analytics

Google Analytics

Helium 10

Job description

eStoreLabs is a data-driven eCommerce powerhouse with strategic advisory capabilities. As an agile-oriented eCommerce company, we serve global enterprises and help build online sales for brands. We provide measurable results through performance-based strategies. eStoreLabs is committed to employee development and fostering a positive work atmosphere.

Key Responsibilities

• Analyse client brand positioning, category dynamics, and competitive landscape across Amazon and other US FMCG e-Retailers.
• Define data-driven and holistic eContent strategies for the client’s multi-brand portfolio, tailored to multiple US-based FMCG eRetailer platforms and aligned with the client’s brand identity and business goals.
• Conduct robust analysis from various data sources (client tools) and monitor performance metrics (visibility, conversion, digital shelf KPIs); Analyse and develop sound, well-supported business recommendations for growth. Identify areas for continuous eContent improvement.
• Collaborate with SEO, creative, and project management teams to ensure effective execution of strategy.
• Build optimisation frameworks and briefs for eContent creation (product pages, A+ content, brand stores).
• Lead strategic reviews and Insight presentations to internal teams and client stakeholders.
• Stay current with organic eContent trends to come up with client business recommendations ahead of the competition.
• Stay up to date on Amazon algorithm changes, platform trends, and consumer behaviour insights in the CPG/FMCG space.
• Translate client input and brand guidelines into actionable content and optimisation plans.
• Analysis of past Seasonal periods and ongoing recommendations for future seasons.
• Test & Learn - be an active collaborator/leader, providing inputs to ongoing eContent consumer testing
• Conduct client-facing, high-quality presentations, and be able to convince a client of your recommendations.
• Lead development of eContent best practices and gold standard executions, based on data-based Insights and best-in-class knowledge of eContent trends.
  
  

Requirements

• 2–4+ years of experience in eCommerce, strategy, or digital marketing - ideally with CPG/FMCG clients.
• Advanced English Level - at least C1
• Experience with internal performance tracking tools such as Amazon Brand Analytics, Retail Insights, Search Query Performance, or similar.
• Strong skills in data analysis and performance reporting.
• Comfortable working with data from tools like Helium 10, Google Analytics, Share-of-Search platforms, etc.
• Proven understanding of Amazon content formats (PDPs, A+, Brand Stores) and best practices.
• Familiarity with eRetail media and how it integrates with content and strategy.
• Ability to connect content execution with business outcomes (traffic, conversion, ROI).
• High-level presentation skills
• Strong proven analytical skills
• Advanced xls knowledge preferred
• Project management skills
• Nice to have:
• Hands-on experience with retail analytics tools (Profitero, Edge, DataHawk).
• Exposure to content syndication tools (Salsify, Syndigo).
• Experience running content A/B tests or working with UX performance feedback.
• Knowledge of US retailer requirements beyond Amazon (e.g., Walmart, Kroger, Target, Instacart).
• Familiarity with shopper behaviour research or zero-party data analysis.
• Preferred, previous experience in eCommerce/eContent Strategy for an FMCG or an agency
  
  

What We Offer

• Cooperation based on a B2B contract or individual contract through the professional Deel platform for international cooperation
• 26 paid days off from service provision, plus Bank holidays as paid days off
• Opportunity to work with international brands and to participate in an exciting global project
• Exciting and friendly work environment
• Work in an international team without rigid corporate rules
• Training in eCommerce and development opportunities
• Performance bonus
• Shorter working day on Fridays!
  
  

Recruitment Process

• Step 1 Analysis of received applications (CVs) - at this stage, we will select the CVs which will cover most of the features we indicated in the offer, and then contact selected candidates
• Step 2: Meeting with HR (online)
• Step 3: Recruitment interview with a Region Director (online)
• Step 4: Preparing and presenting the recruitment task (online)
  
  

Please provide your CV in English. We are looking forward to receiving your application!