eCommerce Strategist | eRetailers

eStoreLabs; Fonda (IA); On-site; USD 70,000 - 90,000; Full time

Job summary

Join a dynamic team at eStoreLabs as an eCommerce Strategist, where you will leverage your expertise in eCommerce strategies to enhance online sales for top brands. This mid-senior level role involves analyzing data, defining content strategies, and collaborating across teams to deliver impactful recommendations that drive growth in the competitive eRetail environment.

Benefits

26 paid days off plus bank holidays

Performance bonus

Training in eCommerce

Exciting and friendly work environment

Shorter working day on Fridays

Qualifications

• 2-4+ years of experience in eCommerce or digital marketing, ideally with CPG/FMCG clients.
• Advanced English skills, at least C1 level.
• Strong skills in data analysis and performance reporting.

Responsibilities

• Analyze client brand positioning and competitive landscape across eRetailers.
• Define data-driven eContent strategies tailored to client goals.
• Conduct performance metrics analysis and provide business recommendations.

Skills

Data analysis

Performance reporting

Project management

High-level presentation skills

Strong analytical skills

Education

Bachelor's degree (related field)

Tools

Amazon Brand Analytics

Helium 10

Google Analytics

DataHawk

Job description

Join to apply for the eCommerce Strategist | eRetailers role at eStoreLabs

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Join to apply for the eCommerce Strategist | eRetailers role at eStoreLabs

eStoreLabs is a data-driven eCommerce powerhouse with strategic advisory capabilities. As an agile-oriented eCommerce company, we serve global enterprises and help build online sales for brands. We provide measurable results through performance-based strategies. eStoreLabs is committed to employee development and fostering a positive work atmosphere.

Key Responsibilities

• Analyse client brand positioning, category dynamics, and competitive landscape across Amazon and other US FMCG e-Retailers.
• Define data-driven and holistic eContent strategies for the client’s multi-brand portfolio, tailored to multiple US-based FMCG eRetailer platforms and aligned with the client’s brand identity and business goals.
• Conduct robust analysis from various data sources (client tools) and monitor performance metrics (visibility, conversion, digital shelf KPIs); Analyse and develop sound, well-supported business recommendations for growth. Identify areas for continuous eContent improvement.
• Collaborate with SEO, creative, and project management teams to ensure effective execution of strategy.
• Build optimisation frameworks and briefs for eContent creation (product pages, A+ content, brand stores).
• Lead strategic reviews and Insight presentations to internal teams and client stakeholders.
• Stay current with organic eContent trends to come up with client business recommendations ahead of the competition.
• Stay up to date on Amazon algorithm changes, platform trends, and consumer behaviour insights in the CPG/FMCG space.
• Translate client input and brand guidelines into actionable content and optimisation plans.
• Analysis of past Seasonal periods and ongoing recommendations for future seasons.
• Test & Learn - be an active collaborator/leader, providing inputs to ongoing eContent consumer testing
• Conduct client-facing, high-quality presentations, and be able to convince a client of your recommendations.
• Lead development of eContent best practices and gold standard executions, based on data-based Insights and best-in-class knowledge of eContent trends.
  
  

Requirements

• 2–4+ years of experience in eCommerce, strategy, or digital marketing - ideally with CPG/FMCG clients.
• Advanced English Level - at least C1
• Experience with internal performance tracking tools such as Amazon Brand Analytics, Retail Insights, Search Query Performance, or similar.
• Strong skills in data analysis and performance reporting.
• Comfortable working with data from tools like Helium 10, Google Analytics, Share-of-Search platforms, etc.
• Proven understanding of Amazon content formats (PDPs, A+, Brand Stores) and best practices.
• Familiarity with eRetail media and how it integrates with content and strategy.
• Ability to connect content execution with business outcomes (traffic, conversion, ROI).
• High-level presentation skills
• Strong proven analytical skills
• Advanced xls knowledge preferred
• Project management skills
• Nice to have:
• Hands-on experience with retail analytics tools (Profitero, Edge, DataHawk).
• Exposure to content syndication tools (Salsify, Syndigo).
• Experience running content A/B tests or working with UX performance feedback.
• Knowledge of US retailer requirements beyond Amazon (e.g., Walmart, Kroger, Target, Instacart).
• Familiarity with shopper behaviour research or zero-party data analysis.
• Preferred, previous experience in eCommerce/eContent Strategy for an FMCG or an agency
  
  

What We Offer

• Cooperation based on a B2B contract or individual contract through the professional Deel platform for international cooperation
• 26 paid days off from service provision, plus Bank holidays as paid days off
• Opportunity to work with international brands and to participate in an exciting global project
• Exciting and friendly work environment
• Work in an international team without rigid corporate rules
• Training in eCommerce and development opportunities
• Performance bonus
• Shorter working day on Fridays!
  
  

Recruitment Process

• Step 1 Analysis of received applications (CVs) - at this stage, we will select the CVs which will cover most of the features we indicated in the offer, and then contact selected candidates
• Step 2: Meeting with HR (online)
• Step 3: Recruitment interview with a Region Director (online)
• Step 4: Preparing and presenting the recruitment task (online)
  
  

Please provide your CV in English. We are looking forward to receiving your application!

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Business Consulting and Services

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