eCommerce Specialist & Content Producer

Fenix Outdoor; Hereford (AZ); On-site; USD 38,000 - 49,000; Full time

Benefits offered by this job

Staff discount

Pension

Job summary

Trekitt, a leading UK outdoor retailer, is seeking an eCommerce Specialist & Content Producer to craft compelling product descriptions and SEO-focused content for the Trekitt website. You’ll research outdoor gear, translate technical specs into clear copy, and collaborate with marketing, suppliers and brands.

You will also contribute to buying guides, blogs, and category content, while maintaining homepage banners and collection pages.

Qualifications

• Excellent written English and the ability to produce clear, engaging copy.
• A genuine passion for the outdoors and outdoor gear.
• Excellent attention to detail and commitment to accuracy.
• Understanding of eCommerce and how good content improves the customer journey.
• Good understanding of SEO and content for organic search.
• Strong research skills and willingness to learn about products and tech.

Responsibilities

• Create and maintain high-quality content across the Trekitt website in collaboration with Marketing, suppliers, and brands.
• Turn technical data into customer-friendly copy and engaging product descriptions.
• Add and maintain products in the CMS with accurate data and imagery.
• Develop SEO-focused copy for collection and category pages for search engines and users.
• Write buying guides, blogs and other content to help customers choose products.
• Create and manage homepage banners, landing pages and collection pages.

Skills

Copywriting

SEO

Content Management

WordPress

Adobe Creative Cloud

Content Production

Research

Tools

Adobe Photoshop

CMS tools

Job description

Trekitt is looking for an eCommerce Specialist & Content Producer to join our team in Hereford and help us create an outstanding online shopping experience for outdoor enthusiasts.

About The Role

At the heart of this role is product copywriting. You’ll spend much of your time getting to know the latest outdoor kit, researching products and technologies, and turning technical information into clear, accurate and engaging product descriptions that help our customers choose the right kit for their adventure.

But there’s more to the role than product descriptions. You’ll also get involved in SEO content, buying guides, blogs, collection and category content, landing pages and the visual assets that bring the Trekitt website to life.

What You Will Do

You’ll take ownership of creating and maintaining high-quality content across the Trekitt website, working closely with the Marketing team, suppliers, brands and colleagues across the business.

Day To Day, You’ll

• Research and write accurate, engaging and useful product descriptions.
• Turn technical specifications, features and technologies into customer-friendly copy.
• Add and maintain products within our Content Management System, ensuring product information, technical data and imagery are accurate and presented to a high standard.
• Create SEO-focused copy for collection and category pages that works for search engines without losing sight of the customer.
• Write buying guides, blogs and other useful content to help customers choose the right products.
• Create and maintain website content and eCommerce assets, including homepage banners, landing pages and collection pages.
• Work with suppliers and outdoor brands to source product information, imagery and assets.
• Support Marketing with seasonal campaigns and wider eCommerce activity.
• Maintain a consistently high standard across Trekitt’s written and visual website content.
• Complete basic administrative tasks and reporting as required to support the wider eCommerce team.

Who You Are

First and foremost, we’re looking for a great writer with an eye for detail.

You don’t need to know everything about every piece of outdoor kit from day one. Still, you should be curious, willing to learn and able to research unfamiliar products and technologies before explaining them clearly to someone else.

You’ll Ideally Have

• Excellent written English and the ability to produce clear, engaging and persuasive copy.
• A genuine passion for the outdoors and an interest in outdoor clothing and equipment.
• Excellent attention to detail and a commitment to accuracy.
• An understanding of eCommerce and how good content can improve the customer journey.
• A good understanding of SEO and writing content for organic search.
• Strong research skills and an interest in learning about products, materials and technologies.
• The ability to manage your own workload and work on multiple projects at once.
• A creative eye and an interest in how copy and imagery work together online.
• Strong communication skills and the ability to collaborate with different teams
• Previous experience in eCommerce, retail, copywriting or content production would be beneficial, and we’d be particularly interested in seeing examples of your previous written or creative work.
• Experience with Adobe Creative Cloud, WordPress or Content Management Systems would also be an advantage.

What We Can Offer You

Trekitt is one of the UK’s leading outdoor retailers, passionate about great products, service and content. This role combines copywriting, eCommerce and a love of the outdoors, working with leading outdoor brands and learning their products in depth.

• We offer a competitive salary, pension and staff discount, along with a friendly, relaxed company culture.

If you’re passionate about outdoor gear, enjoy writing and want to help create a better online experience for Trekitt customers, we’d love to hear from you.

Fenix Outdoor AG is an international group of outdoor brands. The company is listed on the Nasdaq OMX, Stockholm, Large Cap. We are a global player in developing and selling clothing and equipment for an active outdoor life.

Each company within Fenix Outdoor addresses a unique market segment to ensure that our customers can obtain premium products for all aspects of outdoor life.

Fenix Outdoor is committed to continually striving to create and promote a diverse and inclusive workplace for all employees.

We provide equal employment opportunities.

Our goal is to create a safe, fair and friendly work environment where everyone feels welcome and can thrive.

© Fenix Outdoor International AG 2021