ECommerce Merchandiser

Carhartt, Inc.; Dearborn (MI); Remote; USD 55,000 - 85,000; Full time

Job summary

Carhartt, Inc. is seeking an ECommerce Merchandiser to shape seasonal merchandise strategies for our Direct-to-Consumer channel in a remote-capable role.

You'll guide cross-functional teams to create fast, engaging shopping experiences and drive revenue against the financial plan. You will own assortment planning, analyze performance, influence investments, and ensure product is photographed and merchandising across the site aligns with the brand.

Qualifications

• Bachelor’s Degree in Merchandising or Related Field is required.
• 4+ years of merchandising/retail experience required.
• 1+ years of ecommerce experience preferred.
• Proficiency in Excel, Word, PowerPoint; familiarity with online merchandising tools.

Responsibilities

• Drive seasonal merchandise strategies to create compelling omni-channel experiences and maximize revenue and conversion.
• Analyze business trends and performance, partner with cross functional teams to implement opportunities.
• Communicate results and seasonal strategies across marketing, merchandising, and UX teams.
• Own product photography, copy hand-offs, and site merchandising to improve conversion.

Job description

Position Details

Title: ECommerce Merchandiser

Department: D2C

Reports to: Brandi Joncic

Location: Dearborn, MI

Job Classification: Remote

Job Summary

The Merchandiser helps develop the seasonal merchandise strategy to drive ecommerce business growth against the financial plan, guiding the cross functional team to create fast, easy and meaningful shopping experiences for our consumer. Responsibilities include building assortment strategies, influencing investments, analyzing sales, GM% and KPIs to identify and prioritize opportunities, influencing the cross functional team, monitoring the market, providing digital merchandising direction and partnering to create clear and impactful stories and user experiences. As a product owner, responsibilities include ensuring product is set-up, photographed and merchandised throughout the site to drive conversion and facilitate product browsing.

Associate Responsibilities

• Drive seasonal merchandise strategies to create compelling omni-channel experiences and maximize revenue and conversion
• Analyze business trends: Identify opportunities through sales, KPI and consumer performance analysis and partner with cross functional team to execute on opportunities
• Communicate business results and seasonal strategies to cross functional counterparts in marketing, media, agencies, merchandising, global product, planning, inventory, user experience and customer service
• Monitor the marketplace for trends and new ideas related to online and omni-channel shopping experiences
• Participate in the development of a seasonal financial revenue plan and monthly forecast by category to maximize product profitability, GM$ and inventory management
• Own on figure photoshoots, fit guidance and copy hand-offs
• Give insight and direction to site merchants to drive category performance; identify category and product detail page optimization opportunities by utilizing customer feedback, analytics, and business results
• Partner with marketing, creative, integrated media and UX counterparts to ensure storytelling needs are covered daily, weekly, monthly and seasonally
• Mine consumer feedback via online ratings and reviews and customer service team to identify optimization opportunities
• Seek new opportunities to grow the business and further personal and professional development

Required Education

• Bachelor’s Degree in Merchandising or Related Field; or equivalent years of related work experience may be considered in lieu of degree.

Required Skills & Experience

• 4 or more years of merchandising, retail experience or industry related experience required
• 1 or more years of eCommerce experience preferred
• Apparel, retail or consumer products experience preferred
• Proficiency in Excel, Word, PowerPoint, online merchandising tools
• Ability and desire to work at both the tactical/operational and strategic levels
• Strong quantitative/analytical skills and mindset; general understanding of retail math
• Detail oriented
• Strong understanding and passion for product, merchandising, store and website experiences
• Team player with exceptional collaboration and communication skills
• General product knowledge of apparel a plus

Physical Requirements and Working Conditions

• Office environment; cubicle setting. Extended periods of time sitting, standing, typing on a computer is required.
• Light Lifting (10-15 lbs)
• Travel may be required up to 10%
• After Hours and Weekend Hours if necessary

• This position has a Remote location: Associate will have no regular requirement to be on-site. Travel on-site is limited to special events.
• Carhartt is a tobacco free workplace.

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