Ecommerce Manager - Website and Catalog

Woolly Clothing; Seattle (WA); On-site; USD 90,000 - 130,000; Full time

Job summary

Woolly Clothing, a Seattle-based apparel company, seeks an Ecommerce Manager to oversee the online store experience and product catalog. You will manage listings, pricing, merchandising, and content updates to accurately present the brand and inventory.

Collaborate with marketing, operations, and product teams to plan promotions, launches, and maintain consistent branding across digital channels while monitoring site performance and customer behavior to drive conversion and revenue.

Qualifications

• Strong analytical skills to interpret ecommerce metrics and identify data-driven opportunities.
• Effective communication to collaborate with cross-functional teams and coordinate website/catalog initiatives.
• Experience with Shopify+ stores and Amazon Seller Central; product catalog data management, merchandising, and UX best practices.
• Marketing skills to support digital campaigns, promotions, and brand storytelling that drive traffic and conversion.
• Sales-focused with understanding of online funnels and strategies to improve average order value and repeat purchases.
• Relevant experience in apparel or consumer goods; basic inventory management and SEO for product pages.
• Bachelor's degree in business/marketing/communications, or related field is preferred.
• Proficiency with ecommerce analytics tools, spreadsheets, and CMS; strong attention to detail and organization.
• AI-first mindset and willingness to leverage automation and tooling.

Responsibilities

• Oversee day-to-day website operations, including product listings, pricing, merchandising, and content updates to reflect the brand and inventory.
• Monitor site performance and analyze customer behavior and sales data to implement optimizations that drive conversion and revenue.
• Collaborate with marketing, operations, and product teams to plan promotions, coordinate product launches, and maintain consistent branding across digital channels.
• Maintain inventory visibility, troubleshoot site issues with external partners or platforms, and contribute to a seamless, user-friendly shopping experience that supports profitability.

Skills

Analytical skills

Communication skills

Marketing skills

Sales-oriented

SEO knowledge

Cross-functional collaboration

Brand storytelling

Attention to detail

Organizational skills

AI-first mindset

Education

Bachelor's degree in business/marketing/communications or related field

Tools

Shopify+

Amazon Seller Central

CMS (Content Management System)

Job description

Company Description

Woolly Clothing is a Seattle-based apparel company focused on reducing plastic use by prioritizing natural wool fibers in its products. Guided by the principle "More Wool Less Plastic," the brand designs clothing that supports a more sustainable lifestyle. Woolly Clothing emphasizes high-quality materials, ethical production practices, and long-lasting wardrobe staples. Team members join a mission-driven environment that values innovation in sustainable fashion and practical performance wear. Woolly offers benefits, competitive compensation, flexible work scheduling, and a data driven results oriented, work culture. We're a small team and prioritize lean, highly efficient methods for company growth, encouraging ownership and autonomy at all levels.

Role Description

The Ecommerce Manager – Website and Catalog is a full-time, on-site role based in Seattle, WA, responsible for overseeing Woolly Clothing's online store experience and product catalog. This role manages day-to-day website operations, including product listings, pricing, merchandising, and content updates to ensure accurate, compelling presentation of the brand and inventory. The position involves monitoring site performance, analyzing customer behavior and sales data, and implementing optimizations to drive conversion and revenue. The Ecommerce Manager collaborates with marketing, operations, and product teams to plan promotions, coordinate product launches, and maintain consistent branding across digital channels. Additional responsibilities include maintaining inventory visibility, troubleshooting site issues with external partners or platforms, and contributing to a seamless, user-friendly, shopping experience that drives conversion and profitability.

Qualifications

• Candidates should possess strong analytical skills to interpret ecommerce metrics, track performance, and identify data-driven opportunities for growth.
• Candidates should possess effective communication skills to collaborate with cross-functional teams, share insights clearly, and coordinate website and catalog initiatives.
• Candidates should possess ecommerce expertise, including experience with Shopify+ stores and Amazon Seller Central, product catalog data management, merchandising, and user experience best practices.
• Candidates should possess marketing skills to support digital campaigns, promotions, and brand storytelling that increase traffic and conversion.
• Candidates should possess sales-oriented skills, with an understanding of online sales funnels, customer journey, and techniques to improve average order value and repeat purchases.
• Relevant experience with apparel or consumer goods, inventory management basics, and SEO for product pages is beneficial.
• Bachelor's degree in business, marketing, communications, or a related field, or equivalent practical experience is preferred.
• Proficiency with ecommerce analytics tools, spreadsheets, and content management systems, along with strong attention to detail and organizational skills.
• AI-first mindset when tackling problems and building our company's infrastructure. We rely heavily on automation and tooling to scale our team and capabilities.