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Kraft Heinz Company seeks an eCommerce Category Management Lead to drive digital strategy and insights for category management. The role involves influencing the digital shelf and leading trainings on capabilities, contributing to financial growth and category strategy across key retailers.
eCommerce Category Management Lead page is loaded
The eCatMan L ead will be r esponsible for developing eCategory management at KHC. This role will d evelop capabilities, playbooks, and tools that enable advisors to leverage data and insights to deliver eCom category strategy with customers that will enable both category and KHC financial growth goals. This role will act as the trusted Digital expert, influencing digital shelf fundamentals, search, and online merchandising to drive holistic category strategy across digital touchpoints.
Essential Functions & Responsibilities
Holistically own and define what eCategory management means for KHC: Develop the insights, strategy, roadmap, and approach for KHC to unlock category value and holistic captaincy across top retailers
Integrate into shopper insights roadmap and build findings + cross-retailer data to inform best practices and opportunities to grow the category across retailers
Identify omni-integration opportunities into existing reports and routines; be the key digital advocate for the category strategy team, and lead the future of retail, defining digital evolution while delivering today
Create insights & capabilities around eshelving /taxonomy, attributes, tentpole merchandising/pinning, visual nav, substitutions, variation strategies, paid/organic search standards, macro site planning
Develop playbooks and leading training, embedding, and change management of capabilities and tools across field catman and eCatman Sr. Managers
Expected Experience & Required Skills
Highly analytical - ability to leverage data sources such as retailer data, internal/syndicated data sources, digital search and site analytics tools, and shopper insights (e.g., Scintilla, Digital Landscapes, Madrid, Circana IRI eMarket Insights, Numerator)
Strong storytelling ability through strategic use of visual tools such as PowerPoint and Mekko and a customer mindset presentation style
Strong problem solving and analytical skills, as well as intellectual curiosity, with a proven ability to work on multiple assignments and prioritize
Ability to thrive in ambiguity with a self-starter, proactive mindset, working to continuously create and define the future of digital category management
Strong people and leadership skills, ability to influence and drive change management
Management experience to enable leading a team of customer eCatman resources
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.
New Hire Base Salary Range:
$137,400.00 - $171,700.00Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and savingfor the future, we offer plans tailored to meet you and your family’s needs. Coveragefor benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire aphysical, social, emotional, and financial well-being lifestyle for our employees and their families.
You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional – Employee Assistance Program, Wellbeing Programs, Family Support Programs
Financial – 401k,Life, Accidental Death & Dismemberment, Disability
Location(s)
Employee's Home - NationalKraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact NAZTAOps@kraftheinz.com for assistance.
ABOUT US
Kraft Heinz is a global food company with a delicious heritage.With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet.We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.
WHY US
We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands.
Good isn't good enough.We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food. Challenging the status quo takes talent.We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz.
INCLUSION MATTERS TO US
Everyone is welcome at our table. In fact, we thrive on learning and growing from our diverse backgrounds and perspectives.
Doesn’t matter who you are, where you’re from, or who makes your heart sing. We want you to show up as your authentic self, excited to work with amazing colleagues to solve complex challenges and innovate in an ever-changing industry.
We’re committed to: