Eastern Regional Sales Manager – Multi-Community Growth

The Emlin Group; Pennsylvania; On-site; USD 110,000 - 150,000; Full time

Job summary

The Emlin Group is a nationwide recruitment firm specializing in property management talent. The Regional Sales Manager will lead sales and leasing initiatives across multiple communities on the East Coast, traveling up to 50% as needed.

Responsibilities include tours, CRM management, market analysis, and coaching leasing teams to achieve occupancy and revenue goals. This field-based role requires strong relationship-building and strategic selling across regions.

Qualifications

• 5+ years of senior living sales experience.
• 5+ years of multi-site or regional sales experience preferred.
• Deep understanding of relationship-based selling, prospect nurturing, and sales cycle management.
• Excellent verbal and written communication skills.
• Ability to work independently in a fast-paced, growth-oriented environment.

Responsibilities

• Conduct in-person tours with prospective residents and families.
• Maintain involvement in sales activities across multiple communities.
• Drive sales and leasing efforts to maximize occupancy and revenue.
• Manage multiple CRM databases to ensure timely communication with inquiries, leads, and referrals.
• Develop and execute sales strategies tailored to each community's needs and market conditions.
• Coach, mentor, and support leasing associates on sales techniques and CRM usage.

Skills

Senior living sales

Lead conversion

Multi-site/regional sales

Tools

CRM systems

Yardi

Job description

The Emlin Group is a nationwide recruitment firm specializing in property management talent. The Regional Sales Manager will lead sales and leasing initiatives across multiple communities on the East Coast, traveling up to 50% as needed.

Responsibilities include tours, CRM management, market analysis, and coaching leasing teams to achieve occupancy and revenue goals. This field-based role requires strong relationship-building and strategic selling across regions.