DMX Specialist / Journey Builder

Insight Global (United States); Beaverton (OR); On-site; USD 70,000 - 100,000; Full time

Job summary

Insight Global is seeking a multi-dimensional digital marketer to support the Digital Marketing Experiences Team across lifecycle trigger comms and branded campaign sends. The role sits onsite with a major retail client in the Pacific Northwest, focusing on building, updating and scheduling journeys in Adobe Journey Optimizer and supporting e-mail, app, and dotcom experiences.

The ideal candidate brings a detail-oriented, consumer-focused mindset and a track record of driving experimentation and

Qualifications

• 3+ years experience with a/b testing, multi variate testing, segmentation, lifecycle marketing, and/or personalization within the digital ecosystem.
• Experience building, updating and scheduling journeys in Adobe Journey Optimization.
• Experience briefing and working with internal and external creative agencies.
• Strong Marketing Technology and CRM execution at scale.
• Change management and transformation experience at scale.
• Deep curiosity about the consumer and driving transformation with cross-functional teams.

Responsibilities

• Support the Digital Marketing Experiences Team across lifecycle trigger communications and branded campaign sends.
• Sit onsite at one of our largest retail clients in the Pacific Northwest.
• Support the client’s full owned channel digital experiences briefing and execution across e-mail, app, and dotcom.
• Assist with the client’s promotional workstream and experiment with new ways to reach, serve, and retain members at scale.
• Collaborate with Consumer Direct Marketing, Site Experience, Digital Products, and other teams.

Skills

A/B testing

Lifecycle marketing

Personalization

CRM execution

Project management

Change management

Cross-functional

Tools

Adobe Journey Optimizer

AirTable

Adobe Marketing Cloud

Job description

Job Description

Insight Global is looking for a multi-dimensional digital marketer. Their role will support the Digital Marketing Experiences Team, across lifecycle trigger comms and branded campaign sends. They will sit onsite at one of our largest retail clients in the PNW. The candidate will have experience driving a/b testing and experimentation, must be experienced and comfortable building, updating and scheduling journeys in Adobe Journey Optimization. This individual will also be supporting the client’s full owned channel digital experiences briefing and execution across e-mail, app, and dotcom in addition to supporting the client’s promotional workstream. To be successful, you must be a detail-driven marketer with a discerning creative eye and consumer-focused mindset. You will work with the cross-functional team across Consumer Direct Marketing, Site Experience, Digital Products, and more.

Skills and Requirements

• 3+ Years experience with a focus on a/b testing, multi variate testing, segmentation, lifecycle marketing, and/or personalization within the digital ecosystem-2+ years working in AJo
• Strong digital program and project management background ideally within the CRM and marketing technology space.-Familiarity with AirTable project management software-Experience briefing and working with internal and external creative agencies
• Strong Marketing Technology and CRM executional competence at scale ideally with the Adobe suite of solution.
• Passion and drive to teach operators how to use new tools and capabilities to both perform their tasks today as well as transform ways of working internally and experiment with new ways to reach, serve, and retain members at scale in the future.
• Change management and transformation experience at scale
• Deep curiosity for the consumer, the changing marketing and industry landscape, a passion for leading teams and driving transformation

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to [e-mail].