District Visual Designer & Brand Strategist

Plano ISD; United States; Vor Ort; USD 50.000 - 75.000; Vollzeit

Zusammenfassung

Plano ISD seeks a Communications/Graphic Designer to lead districtwide visual communication and creative services. You will ensure high-quality, brand-consistent design aligned with public-information priorities and accessibility standards.

The role requires 3+ years in graphic design, strong portfolio, and proficiency with Adobe CC. You will collaborate across departments, manage multiple projects, and capture visuals for print, web, and social media.

Qualifikationen

• Bachelor's degree in graphic design, visual communication, or a related field, or a strong design portfolio.
• Minimum of 3 years experience in graphic design.
• Experience in public education preferred.

Aufgaben

• Design and develop visual content for district communications platforms and collaterals across print, digital, web, social media, presentation, video and events, ensuring consistency with Plano ISD brand and style guidelines and alignment with strategic communications objectives.
• Lead the creative planning, concept development and design execution for visual materials to support district campaigns, social media, website content, presentations, events, video projects and other initiatives led by the communications department.
• Serve as a primary creative resource and provide design consultation to Communications Department staff, district departments and campuses on visual communication approaches, branding and effective presentation of information.
• Collaborate with the Assistant Director for Social Media and Public Relations, Coordinator for Creative Services, Coordinator for Web Services and other communications team members to plan and prioritize design needs that support media relations, social media, video production, marketing and internal/external communications.
• Serve as lead photographer and occasional videographer, capturing and editing high-quality photographs and video for use in publications, web content, social media and other communications materials.
• Conduct proofreading and quality control reviews to ensure accuracy, consistency and brand alignment across district publications and materials.
• Support website and digital efforts by creating and updating visual assets, and by serving as a contributor to web content as needed in collaboration with the Web Services team, ensuring digital materials meet visual-quality, usability and accessibility expectations.
• Lead the visual branding for district events, translating approved themes, event specifications and communications objectives into cohesive event identities and coordinated materials, including signage, digital displays, presentation graphics, programs, promotional materials, social-media assets and other event-related collateral.
• Manage multiple, concurrent design projects and requests, including project intake, scope clarification, prioritization, timeline development, stakeholder communication, revisions and final delivery.
• Coordinate with print, photography, freelance and other external vendors, as assigned, to obtain estimates, prepare production files, review proofs and help ensure quality deliverables that meet project specifications and timelines.
• Leverage analytics and stakeholder feedback, in collaboration with other team members, to refine designs and support continuous improvement of communications materials.
• Provide creative support for high-priority, time-sensitive and emergency communications needs, including rapid development of accurate, accessible and on-brand visual materials.
• Stay current on design tools, trends, accessibility standards and best practices to ensure district materials remain modern, inclusive and effective.

Kenntnisse

Graphic design

Portfolio development

Photography

Typography

Layout design

Branding

Web graphics

Video editing

Communication

Collaboration

Ausbildung

Bachelor's degree in graphic design, visual communication, or a related field

Tools

Adobe Creative Cloud

Photoshop

Illustrator

InDesign

Premiere Pro

Jobbeschreibung

Plano ISD seeks a Communications/Graphic Designer to lead districtwide visual communication and creative services. You will ensure high-quality, brand-consistent design aligned with public-information priorities and accessibility standards.

The role requires 3+ years in graphic design, strong portfolio, and proficiency with Adobe CC. You will collaborate across departments, manage multiple projects, and capture visuals for print, web, and social media.