District Sales Leader: Wine & Spirits Partnerships

Trinchero Family Estates; Atlanta (GA); On-site; USD 76,000 - 100,000; Full time

Job summary

Trinchero Family Estates in Atlanta seeks a District Manager to lead the portfolio growth through strong distributor partnerships and education initiatives. You will build relationships with key accounts and drive the annual plan across assigned markets.

The role emphasizes education, evaluation of market opportunities, and collaboration with distributor teams to achieve sales targets and expand market share in the wine and spirits sector.

Qualifications

• Bachelor’s degree in business administration, Sales and Marketing, or related field.
• 1-3 Years of Experience
• Entrepreneurial spirit and field sales experience with an emphasis on new business development, face-to-face selling, and ability to close the sale.
• Proven track record of achieving sales goals and growing distribution for premium brands in a branded product industry working through a 3rd party DSD or distributor network is a plus
• Proven leader capable in building strong, positive, and effective relationships at account level.
• Strong business acumen; knows their industry, competition, and trends affecting their business.
• Exceptional verbal and written communication, presentation, and keen negotiation skills.
• Ability to lead, motivate and hold teams accountable through strong interpersonal and influence skills to produce results.
• Organized professional able to manage multiple priorities.
• Knowledge of state and federal liquor laws required is a plus.

Responsibilities

• Maintain a visible and actively working presence in the market both with our key and target accounts independently and with distributors to effectively influence account purchase decisions and deliver the Trinchero annual plan.
• Build and deliver insightful, fact-based selling stories that move distributors, key, and target accounts to make the choice of the TFE portfolio to increase market share.
• Drive value through your selling choices.
• Generate critical insights that identify placement, position, and pricing opportunities.
• Motivate and educate our distributor teams by sharing strong, insightful, and fact-based selling information.
• Own the relationship with distributor Sales Reps and District Managers within your area of responsibility.
• Collaborate across distributor channel teams and champion the Trinchero "One Team" approach.
• Manage Key and Target account lists for each channel and use it as a road map to execute new PODs to drive targeted sales goals.
• Develop long-term customer relationships by earning trust and respect.
• Execute priority marketing programs within your assigned area of responsibility.
• Develop and drive assigned market promotional events with key accounts.
• Responsible for understanding and utilizing sales tools to build unique fact-based selling stories.

Skills

Entrepreneurial spirit

Field sales experience

Relationship building

Negotiation skills

Presentation skills

Multi-priority management

Liquor laws knowledge

MS Office

KARMA

Power BI

Education

Bachelor’s degree in business administration, Sales and Marketing, or related field

Tools

MS Office

KARMA

Trinchero Asset Portal (TAP)

Datassentials

Circana

Power BI

Job description

Trinchero Family Estates in Atlanta seeks a District Manager to lead the portfolio growth through strong distributor partnerships and education initiatives. You will build relationships with key accounts and drive the annual plan across assigned markets.

The role emphasizes education, evaluation of market opportunities, and collaboration with distributor teams to achieve sales targets and expand market share in the wine and spirits sector.