Director, UX - Hardware

Socket.dev; Needham (MA); On-site; USD 170,000 - 185,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Flexible spending accounts

HSA with company contribution

401(k) with matching

Employee stock purchase program

Life insurance

AD&D

Short-term disability

Long-term disability

Paid time off

Company holidays

Parental leave

Identity theft protection

Pet insurance

Pre-paid legal insurance

Back-up child and eldercare days

Product discounts

Referral bonus program

Job summary

SharkNinja in Needham, MA seeks a Director of UX for hardware to define strategic direction and guide a talented team of designers across hardware and software. You will champion human-centered design, mentor designers, and partner with Industrial Design, Product Development, Engineering, and Insights to deliver world-class products.

You will lead end-to-end deliverables, integrate AI tools, raise craft standards, evangelize design across the company, and report UX impact to executives while

Qualifications

• 10+ years of UX design experience, with 5+ years in people management.
• Deep experience in consumer product design across hardware and software.
• Experience integrating software UX with physical hardware is highly desirable.
• A compelling portfolio demonstrating strategic design leadership and cross‑functional impact.
• Bachelor's or Master's degree in UI/UX Design, Industrial Design, HCI, or related field.

Responsibilities

• Drive new product experiences that balance ease of use, high quality design craft, and moments of delight.
• Build, hire, develop, and mentor a high‑performing UX team across levels.
• Collaborate across UX, Industrial Design, CMF, Product Development, and Insights.
• Raise the bar on craft through design reviews and clear direction.
• Own deliverables end to end from concept to specs for hardware and software.

Skills

UX design leadership

Hardware product design

Cross-functional collaboration

Portfolio of successful products

Communication & storytelling

Education

Bachelor's or Master's in UI/UX Design, Industrial Design, Interactions Design or HCI

Tools

Figma

Adobe Creative Suite

AI-powered design tools

Job description

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Director, UX — Hardware

Needham, MA

About Us

SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted global brands — Shark and Ninja — we have a proven track record of bringing disruptive innovation to market. Developing one consumer product after another has let us enter multiple categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts, our products are sold at key retailers online and offline, and through distributors around the world.

User Experience Design at SharkNinja

We work hard to give our consumers high quality, innovative, and delightful products. We're passionate about user experience, and we're looking for creative designers who think outside the box, embrace the latest technology, advocate for our customers, and push the boundary of what's possible. Join us on our journey to shape the future of SharkNinja product experiences.

The Role

We're seeking an experienced and visionary Director of UX to drive both the strategic direction and the tactical execution of UI and UX for new hardware products.

In this senior leadership role you'll champion human-centered design, build and mentor a high-performing team of hardware designers, and partner with cross-functional stakeholders across Industrial Design, Product Development, Engineering, and Advanced Development to deliver world-class products that raise the bar.

What You’ll Do

Drive new product experiences that combine ease of use, high-quality design craft, and moments of delight — delivering the absolute best value for the consumer.

Build and grow the team. Hire, develop, and mentor a high-performing UX team of designers at all levels, fostering a culture of creativity, collaboration, and continuous improvement.

Collaborate across the org, partnering closely with UX, Industrial Design, CMF, Product Development, Project Management, AD, and Consumer Insights.

Raise the bar on craft. Lead design reviews and give clear, constructive direction that elevates quality and consistency — contributing hands‑on when needed.

Own deliverables end to end, from concept exploration to detailed specs across hardware and software.

Champion human-centered design, ensuring consumer insights and user research are embedded throughout the design lifecycle from concept to launch.

Evolve the craft itself. Refine UX design patterns and best practices for hardware product experiences.

Evangelize UX company-wide, educating cross‑functional partners on the value of design and advocating for the consumer at every level.

Bring in what's next. Oversee the integration of AI tools and emerging technologies into the design process, keeping SharkNinja at the forefront of design innovation.

Run the function. Set team goals, manage resourcing and capacity, and report on UX impact metrics to executive leadership.

What You’ll Bring

Experience & Education

• 10+ years of UX design experience, including 5+ years in a people management or leadership role overseeing a team of designers


• Deep experience in consumer product design and development across hardware and software — the leading tools and techniques, plus a proven record of shipping successful products and driving impact across the full product development lifecycle


• Experience integrating software UX with physical hardware products is highly desirable


• A compelling portfolio demonstrating strategic design leadership, compelling products, cross‑functional collaboration, and measurable consumer impact


• Bachelor's or Master's degree in UI/UX Design, Industrial Design, Interaction Design, HCI, or a related discipline

Technical Skills

• Expert‑level proficiency in Figma and Adobe Creative Suite


• Working knowledge of AI‑powered design tools

How You Work

• Exceptional communicator and storyteller, with the influencing skills to inspire teams and align diverse stakeholders


• Strong business acumen — able to balance consumer advocacy, technical feasibility, and commercial objectives


• Flexible and effective across multiple simultaneous programs in a fast‑paced environment

Salary and Other Compensation

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short‑term disability insurance, long‑term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre‑paid legal insurance, back‑up child and eldercare days, product discounts, referral bonus program, and more.

Pay Range

$170,000 — $185,000 USD

Our Culture

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. To gether, we won’t just launch products— we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us: Life At SharkNinja Outrageously