Director, Sponsorship & Conferences

MFA; New York (NY); Hybrid; USD 150,000 - 190,000; Full time

Benefits offered by this job

Competitive compensation package

Comprehensive healthcare plan options

Retirement 401k savings plan

Parental leave and transition time

Professional development and career机会

Job summary

Managed Funds Association (MFA) in New York, hybrid work, seeks a Director of Sponsorship & Conferences to lead sponsorship sales for MFA conferences, member events, and digital insights. You will own the full sponsor lifecycle, build strategic partnerships, and manage service-provider relationships year-round.

Ideal candidates have 8+ years in sponsorship or account management in financial services, with strong client service, CRM usage, and the ability to drive revenue while collaborating with

Qualifications

• Minimum 8 years of experience in business development, sponsorship sales, account management, or relationship management.
• Proven track record managing a sales pipeline and full client lifecycle from prospecting to renewal.
• Strong client service and account management ensuring a high-quality sponsor experience.
• Experience using CRM systems to manage pipelines, activity reporting, and metrics.
• Ability to manage multiple priorities with attention to detail and follow-through.
• Excellent communication skills for senior external stakeholders.
• Knowledge of the alternative asset management industry is preferred.
• Proficiency with Microsoft Office Suite.

Responsibilities

• Lead sponsorship sales across MFA conferences, member programs, and digital insights with revenue targets and packages.
• Manage full sponsorship lifecycle from prospecting through renewal and post-event follow-up.
• Build year-round sponsor relationships and identify opportunities to expand engagement.
• Serve as the account owner for a portfolio of service provider members and ensure high-quality client service.
• Collaborate with Finance to execute contracts, monitor invoicing, and track commitments.
• Oversee sponsor fulfillment, including logos, collateral, deadlines, and onsite coordination.
• Coordinate with Programming & Conferences to align sponsorships with event content and speaker opportunities.
• Maintain CRM records for sponsor and member accounts and conduct regular account reviews.
• Develop reports and insights on sponsorship performance, renewal trends, and engagement.

Skills

Sponsorship sales

Account management

Client relationships

CRM proficiency

Proposal development

Tools

CRM systems

Microsoft Office

Job description

Position Title: Director, Sponsorship & Conferences

Location: New York, N.Y (Hybrid)

Reports to: Managing Director, Sponsorship & Conferences

Company Background:

Managed Funds Association (MFA), based in Washington, D.C., New York City, Brussels, and London, represents the global alternative asset management industry. MFA’s mission is to advance the ability of alternative asset managers to raise capital, invest it, and generate returns for their beneficiaries. MFA advocates on behalf of its membership and convenes stakeholders to address global regulatory, operational, and business issues. MFA has more than 180 fund manager members, including traditional hedge funds, private credit funds, and hybrid funds, that employ a diverse set of investment strategies. Member firms help pension plans, university endowments, charitable foundations, and other institutional investors diversify their investments, manage risk, and generate attractive returns throughout the economic cycle.

Position Summary

The Director will be responsible for business development opportunities related to, but not limited to, the sale of sponsorship (e.g. branding, speaking, thought leadership) of MFA conferences, member events, and digital insights. Sponsorship opportunities are focused on service providers in the alternatives landscape. This role will also be responsible for managing day-to-day relationships with such service providers, with increased focus on any firm that is also an MFA member.

• Lead sponsorship sales efforts across MFA conferences, member programs, and digital insights by developing revenue targets, value propositions, outreach strategies, and customized packages for prospective sponsors.
• Manage the full sponsorship lifecycle from prospect identification and pipeline development through discovery, proposal, negotiation, contracting, fulfillment, renewal, and post-event follow-up.
• Build and maintain strong year-round relationships with sponsors and prospects, positioning MFA as a strategic partner and identifying opportunities to expand sponsorship and membership engagement over time.
• Serve as the account owner for a portfolio of MFA service provider members, acting as the primary point of contact to deliver excellent client service, deepen engagement, support renewals, and identify opportunities for additional involvement across the organization.
• Partner closely with Finance to execute contracts, monitor invoicing and payments, and ensure all sponsorship commitments are accurately tracked and completed.
• Oversee sponsor fulfillment and execution, including benefit tracking, collection of logos and collateral, deadline management, onsite coordination, and confirmation that all contractual deliverables are met.
• Collaborate with Programming & Conferences to align sponsor opportunities with event content, including speaking roles, branding placements, and thought leadership activations that appropriately match sponsor expertise with program goals.
• Maintain accurate records in CRM for sponsor and member accounts
• Conduct regular outreach, meetings, and account reviews with sponsors and service provider members to understand business priorities, communicate MFA value, and deliver responsive support.
• Develop reports and insights that track sponsorship performance, account activity, renewal trends, and member engagement to inform planning and improve results.
• Perform other duties, as assigned.

Qualifications and Requirements:

• Minimum 8 years of experience in business development, sponsorship sales, account management, or relationship management, preferably within financial services, membership organizations, events, or firms serving alternative asset managers.
• Demonstrated success managing a sales pipeline and full client lifecycle, including prospecting, proposal development, negotiation, contracting, fulfillment, renewal, and retention.
• Strong client service and account management experience, with the ability to build trusted relationships, anticipate needs, and deliver a high-quality member and sponsor experience.
• Experience using CRM systems to manage pipelines, account activity, reporting, and performance metrics.
• Ability to manage multiple priorities and stakeholders simultaneously, with strong attention to detail and follow-through.
• Excellent interpersonal, written, and verbal communication skills, including the ability to represent MFA effectively with senior external stakeholders.
• Strong judgment, professionalism, and a proactive approach to problem-solving, client service, and cross-functional collaboration.
• Knowledge of the alternative asset management industry and its service provider ecosystem is preferred.
• Proficiency with Microsoft Office Suite, including Word, Excel, and PowerPoint.
• Occasional domestic business travel is required.

Benefits of working at MFA:

• Competitive compensation package, to commensurate with experience
• Comprehensive healthcare plan options to include medical, dental, and vision
• Retirement 401k savings plan
• Other ancillary benefits (disability plans, flexible spending accounts, life insurance, and more)
• Generous paid parental leave and transition time
• Professional development and career opportunities