Director, Solutions Marketing — Reproductive Genetics

LCH Lab. Corp. of America Holdings

North Carolina

Hybrid

USD 150,000 - 165,000

Full time

3 days ago
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Benefits offered by this job

Medical benefits
Dental benefits
Vision benefits
401(k) plan
Paid time off

Job summary

Labcorp seeks a Director of Solutions Marketing for Reproductive Genetics, Pregnancy, and Infertility to lead strategy, positioning, and sales enablement across the reproductive health portfolio. You will drive scientific narratives, partner with Product Management, and steer investments through analytics and field feedback. Hybrid work is expected near labs in several U.S.

hubs. You’ll shape go-to-market plans, develop KPI dashboards, and mentor a team to deliver credible, evidence-based

Qualifications

  • Bachelor’s Degree and 5+ years in product management or portfolio marketing strategy within healthcare sectors.
  • Masters/MBA preferred; 1+ years experience in diagnostics or healthcare sectors.
  • 3+ years' experience in Women’s Health; genetics background is a plus.
  • 1+ years experience creating and executing go-to-market plans that support business goals and growth.

Responsibilities

  • Partner with Product Management on strategy, development, and quality standards for sales enablement tools.
  • Collaborate with Sales leadership to identify needs and build training and tools for effective customer conversations.
  • Provide market and competitive intelligence to inform messaging and tool refinement.
  • Support priority accounts, field blitzes, training initiatives, and pipeline acceleration.
  • Lead portfolio strategy, insights, and performance with KPIs and dashboards.

Skills

Portfolio marketing strategy
Product management
Go-to-market planning
AI in marketing
Leadership

Education

Bachelor’s Degree in a relevant field
MBA / MA / MS preferred

Tools

AI tooling

Job description

Labcorp seeks a Director of Solutions Marketing for Reproductive Genetics, Pregnancy, and Infertility to lead strategy, positioning, and sales enablement across the reproductive health portfolio. You will drive scientific narratives, partner with Product Management, and steer investments through analytics and field feedback. Hybrid work is expected near labs in several U.S.

hubs. You’ll shape go-to-market plans, develop KPI dashboards, and mentor a team to deliver credible, evidence-based

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