Director, Social Strategy & Growth

Calcium+Company; Philadelphia (Philadelphia County); On-site; USD 140,000 - 220,000; Full time

Job summary

Calcium+Company is seeking a Director, Social to lead the social media practice within Public Relations, overseeing client programs and driving strategic integration, performance excellence, and business growth.

You will guide Managers and Coordinators, ensure regulatory compliance, and drive revenue growth across portfolios in regulated healthcare environments, embodying commitment, integrity, and respect in all work and collaboration.

Qualifications

• Bachelor’s degree in communications, public relations, marketing, or related field.
• 6-8 years of experience in social media leadership within agency or in‑house environments.
• Demonstrated experience managing multi‑account portfolios and senior‑level team members.
• Strong understanding of social ecosystem evolution, analytics frameworks, and performance optimization.
• Deep expertise in regulated healthcare communications and compliance frameworks preferred.
• Proven ability to drive revenue growth and account expansion.
• Executive‑level client communication and presentation skills.
• Strong financial and operational management capabilities.
• Experience developing and mentoring high‑performing leadership teams.
• Strategic mindset with ability to connect long‑term vision to measurable business outcomes.

Responsibilities

• Oversee a portfolio of social media accounts, ensuring strategic alignment with broader brand and communications objectives.
• Serve as strategic advisor to clients, leading high-level planning discussions, business reviews, and performance evaluations.
• Provide leadership and direction to social media coordinator and broader teams across the organization.
• Drive integration across Social Strategy, Paid Social, Content Creation, and Community Management to ensure cohesive execution.
• Ensure programs deliver measurable performance outcomes aligned with client business and communications goals.
• Maintain strict adherence to regulatory and compliance standards across all social initiatives.
• Lead resource planning and workflow optimization to support sustainable and scalable growth.
• Identify and drive revenue expansion opportunities within existing accounts.
• Play an important role in new business acquisition, including strategic positioning and pitch participation.
• Advance reporting sophistication and performance measurement frameworks.
• Guide innovation efforts, incorporating emerging platform capabilities and evolving digital behaviors into client strategies.
• Represent core social capabilities in agency thought leadership and positioning initiatives.

Skills

Social media leadership

Portfolio management

Strategic planning

Regulated healthcare communications

Revenue growth

Executive communication

Team leadership

Analytics frameworks

Business growth

Client partnership

Education

Bachelor’s degree in communications, public relations, marketing

Job description

Calcium+Company is seeking a Director, Social to lead the social media practice within Public Relations, overseeing client programs and driving strategic integration, performance excellence, and business growth.

You will guide Managers and Coordinators, ensure regulatory compliance, and drive revenue growth across portfolios in regulated healthcare environments, embodying commitment, integrity, and respect in all work and collaboration.