Director, Search Engine Marketing (Temp)

Horizon Media; New York (NY); Hybrid; USD 127,000 - 144,000; Full time

Job summary

Horizon Media in New York is seeking a Director to oversee multiple teams and client portfolios within our expanding Search Marketing practice. You will lead relationships with internal and external clients, develop and administer search strategy, and mentor junior staff while driving a test/learn culture.

The role requires 6+ years in SEM, a bachelor’s degree, and strong communication skills. You will manage campaigns across Google Ads and Microsoft Advertising and interact with search engine

Qualifications

• 6+ years’ experience directly related to Search Engine Marketing (Google/Bing) with a focus on direct response campaigns (CPA, CPL, ROI, ROAS).
• Bachelor’s degree required; strong analytical and communication skills are essential.
• Advanced MS Excel skills (PivotTables, charts, VLOOKUP, SUMIFS) and the ability to translate data into insights.

Responsibilities

• Lead applicable Client relationship(s) on behalf of Search team.
• Create, implement, track, analyzing and optimizing Paid Search campaigns in Google Ads and Microsoft Advertising.
• Motivate and inspire cross-section of team members from analysts through associate directors to improve client performance.
• Manage and coordinate client deliverables with the team to ensure timely completion and quality assurance.
• Evaluate new technologies/strategies across the search landscape for experimentation within existing or new client engagements.
• Develop Paid Search strategy and testing methodology & roadmap for clients.
• Manage daily relationships with key search engine representatives.

Skills

Search Engine Marketing

Communication skills

Organization skills

Education

Bachelor's degree

Tools

MS Excel

Job description

Job Description

We are currentlyseekinghighly motivated Director to manage multiple teams and client portfolios across our rapidly growing Search Marketing practice.Key tasks will include team leadership,establishingand maintaining relationships with internal and external clients,developingand administering Searchstrategy, development of POVs for internal / external partners, mentoring of junior staff and championing a test/learn innovation culture.

Job Summary

We are currentlyseekinghighly motivated Director to manage multiple teams and client portfolios across our rapidly growing Search Marketing practice.Key tasks will include team leadership,establishingand maintaining relationships with internal and external clients,developingand administering Searchstrategy, development of POVs for internal / external partners, mentoring of junior staff and championing a test/learn innovation culture.

Main Duties and Responsibilities:

• 25% - Lead applicable Client relationship(s) on behalf of Search team.
• 25% -Creating, implementing, tracking analyzingandoptimizingPaid Search campaigns in Google Ads and Microsoft Advertising.
• 25% -Motivate and inspire cross-section of team members fromanalysts through associatedirectors to drive continual performance improvements in client business.
• 15%-Manageand coordinate client deliverables with team to ensuretimelycompletion and qualityassurance.Manageand coordinate client deliverables with team to ensuretimelycompletion and quality assurance.
• 5% - Evaluatenew technologies/ strategies / techniques across the search landscape and gauge potential for experimentation within existing / new client engagements.
• 3% - Develop Paid Search strategy and testingmethodologyand roadmap for client(s).
• 2% - Manage daily relationships with key search engine representatives.

Supervisory Responsibilities:

The Directoris responsible forthe management of a team of 5, including employees ranging from Analyst to Associate Director level.

Knowledge and Skills Required:

• 6+ years’experiencedirectly relatedto Search Engine Marketing (Google,Bing, etc.) with a focus on direct response campaigns (CPA, CPL, ROI, ROAS.)
• Bachelor’s degree.
• Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively over the phone, through email, and in writing.
• Excellent organizational skills and the ability to juggle multiple responsibilities.
• Advanced MS Excel fluencyrequired(pivot tables, charts,VLOOKUPs,sumifs.)

Salary Range

: $2,788.46 to$3,173.08a week. A successful applicant’s actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training,licensure/certifications, and equity.

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Base Pay

The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.