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TP-Link is searching for a Director of Sales Enablement & Vertical Marketing who will enhance global collaboration between marketing, sales, and service teams. The ideal candidate will have extensive experience in sales enablement and product marketing, delivering effective training programs and marketing strategies to key verticals, ensuring that all sales needs are fully supported.
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About Us:
Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.
We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.
Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.
Overview:
We are seeking a Director of Sales Enablement & Vertical Marketing to improve collaboration between Marketing, Sales, and Service teams both in the US and worldwide. This individual will be a key conduit between Sales leadership and account teams in the US, the business group Marketing teams, regional Marketing and Sales teams globally, and the Global Service and Support team. This individual will be instrumental in ensuring that the needs of the Sales and Service teams are met and developing marketing resources that target key verticals.
Key Responsibilities:
Ensure that requirements from Sales, key customer accounts, and Service team are understood, disseminated, and executed upon. Drive requirements into the product development process, reducing the number of review and re-work cycles and shortening time-to-market.
Assist with the customizing of presentations and other marketing collateral for Sales teams, as necessary.
Develop training materials and training program for internal Sales and Service resources as well as key channel partners based on assessment of knowledge and communication gaps. Conduct and/or facilitate training sessions, as necessary.
Act as key liaison between the business group Marketing teams and regional Marketing and Sales teams globally, ensuring that global Marketing plans are communicated to the regions and aligned with, while bringing back Marketing campaigns and assets from the regional teams for sharing and potential globalization.
Identify key verticals and, in collaboration with regional Marketing teams, develop targeted Marketing campaigns, messaging and materials.
Requirements
Qualifications:
Minimum 7-10 years experience in Sales Enablement, Product Marketing, or other related functions. Experience working in or with Product Management desirable. Prior Sales experience desirable, but not required.
Demonstrated ability supporting the needs of multiple, geographically distributed Sales and Marketing teams across a variety of channels including B2C, B2B2C, and D2C. Prior experience working with key US retailers and online commerce partners strongly preferred.
Familiarity with Sales Enablement tools and training methodologies.
Development of training materials/programs targeting Sales, Service, and channel partners.
Proven success in identifying target verticals and utilizing marketing campaigns and assets to capitalize on them.
Experience crafting presentations and marketing material that clearly reflect customer insights and align with customer needs.
Knowledge of the network and/or consumer electronics markets preferred.
Benefits
Bachelors degree required, MBA preferred.
Salary Range: $140,000 -$170,000
Benefits:
Fully paid medical, dental, and vision insurance (partial coverage for dependents)
Contributions to 401k funds
15 days accrued vacation
11 paid holidays
Bi-annual pay increases
Health and wellness benefits, including free gym membership
Quarterly team-building events
Free lunch Friday
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