Director, Programmatic Advertising

A+E Global Media; New York (NY); Hybrid; USD 151,000 - 177,000; Full time

Benefits offered by this job

Healthcare coverage

401k matching

Career growth opportunities

Job summary

A+E Global Media is seeking a Director of Programmatic Advertising to lead monetization strategy across PMP, PG and open exchange channels, partnering with sales, ad operations, data and external partners to maximize revenue.

You will manage SSP/DSP relationships, drive performance through optimization, represent the company at industry events, and provide regional coverage to support West Coast sales teams while ensuring compliant, best-in-class programmatic solutions.

Qualifications

• 6–8+ years of experience in digital advertising, with 3–5+ years in programmatic.
• Hands-on experience with SSPs, DSPs, and programmatic deal setup (PMP/PG).
• Excellent communication and stakeholder management skills.

Responsibilities

• Execute programmatic monetization strategy across PMP, PG, and open exchange channels.
• Manage day-to-day relationships with SSPs, DSPs, and programmatic demand partners.
• Monitor partner performance and identify opportunities for optimization and growth.
• Assist in onboarding new partners and technologies, including testing and implementation.
• Cross-functional collaboration with Media Solutions, Distribution, Global Content Sales, and Legal on contract terms.
• Represent A+E Global Media at industry events and speaking engagements; build brand in programmatic landscape.
• Provide West Coast sales coverage across business units to support sales efforts.

Skills

Digital advertising

Programmatic

Tools

SSPs

DSPs

PMP/PG

Job description

A+E Global Media offers a work environment where employees collaborate in office 3 times per week. New hires must be commutable to one of our current office locations in New York City, Los Angeles, Chicago, and Stamford, CT. Please refer to the job description for any specific division requirements.

Division Story

Our mission is to be different, diversified, and necessary. And to make money (put another way, to monetize the content by all A+E Global Media and platforms). We are a sales force that represents a portfolio of innovative culture brands and dynamic advertising solutions. The strength of our portfolio is how we can speak to a wide range of audience interests, connect with original creative storytelling and through multiple always-on distribution touchpoints, deliver a premium, safe environment for advertisers. We pride ourselves on reliable, accountable, and best-in-class service. If this sounds like you, we'd like you to be one of us.

Job Description

THE ROLE:

The Director, Programmatic Advertising will play a critical leadership role in executing A+E Global Media’s programmatic strategy, supporting revenue growth, and managing key partnerships across the programmatic ecosystem. Reporting to the Vice President, Programmatic Advertising, this role will focus on day-to-day operations, deal execution, partner management, and internal alignment to ensure best-in-class programmatic performance across all platforms. This position will serve as a key connector between sales, ad operations, data, and external partners to drive scalable, efficient, and innovative monetization solutions.

MORE ABOUT WHAT YOU’LL DO: Director, Programmatic Advertising

• Programmatic Strategy Execution: Support the VP in executing A+E’s programmatic monetization strategy across PMP, PG, and open exchange channels. You will also be a point-of-escalation for programmatic monetization partners, ad sales solutions, and overall yield management strategy inclusive of A+E’s managed service solution and owned and operated monetization efforts.
• Partner Management:
  • Manage day-to-day relationships with SSPs, DSPs, and programmatic demand partners.
  • Monitor partner performance and identify opportunities for optimization and growth.
  • Assist in onboarding new partners and technologies, including testing and implementation.
• Cross-Functional Collaboration: Partner with colleagues in Media Solutions, Distribution, Global Content Sales, and Legal on contract reviews and deal terms that influence digital ad sales performance.
• External Representation: Represent A+E Global Media at industry events and speaking engagements, showcasing innovation and leadership, while building our brand within the programmatic advertising landscape.
• Regional West Coast Sales Coverage: Provide West Coast coverage across A+E’s business units, supporting sales efforts, building relationships and helping address business needs across teams and partners.

BASIC REQUIREMENTS: Director, Programmatic Advertising

• 6–8+ years of experience in digital advertising, with 3–5+ years in programmatic.
• Hands-on experience with SSPs, DSPs, and programmatic deal setup (PMP/PG).
• Strong analytical skills with the ability to interpret and act on performance data.
• Experience supporting or executing agency and client programmatic campaigns.
• Excellent communication and stakeholder management skills.

Preferred Requirements

• Experience in premium video, OTT, or CTV environments.
• Familiarity with:
  • Identity solutions and targeting frameworks
  • Supply path optimization and auction dynamics
  • Experience working with major SSPs (e.g., FreeWheel, Magnite, Google Ad Manager, etc.)
  • Exposure to HoldCo structures and agency trading desks

Compensation

Annual Pay Range: $151,297 - $177,018

Annual Incentive Target: 17.50%

The annual/hourly pay range displayed serves as a good faith estimate of the minimum and maximum base pay range for this role. Compensation for the role will be based on a number of different factors such as a candidate’s qualifications, skills, competencies, location, and experience. A+E offers a competitive total compensation package, which includes healthcare coverage, 401k matching, and a range of other benefits. Learn more at www.aegm.com/careers. A+E Global Media proudly provides equal employment opportunity for all employees and job applicants, and makes employment decisions consistent with this principle. The company’s employment actions and decisions – including recruitment, hiring, training, promotion, demotion, compensation, transfer, layoff, and termination – are made without regard to an employee’s race, color, religion, creed, age, national origin, ancestry, sex (which includes pregnancy, childbirth, breastfeeding, and related medical conditions), gender, sexual orientation, gender identity, gender expression, marital status, alienage or citizenship status, physical and/or mental disability, medical condition, family and medical leave status, genetic information, military or veteran status, or any other characteristic protected by applicable law. A+E Global Media is a joint venture of the Hearst Corporation and The Walt Disney Company. We are proud to be an affirmative action/Equal Opportunity Employer/Disabled/Veterans.