Director, Product Marketing — Remote CX Leader

Cisco Systems, Inc; North Carolina; Remote; USD 234,000 - 330,000; Full time

Job summary

Cisco Systems, Inc. is seeking a Product Marketing Director to lead a team responsible for differentiated messaging that drives awareness and engagement across global events, digital platforms, and campaigns.

You will partner with Product Management, Engineering, and Sales to influence roadmaps, develop go-to-market plans for Cisco IQ, and guide executive-level communications. The role demands strong leadership and strategic thinking in a global enterprise context.

Qualifications

• Bachelor’s degree + 15 years of related product marketing experience, OR Master’s degree + 12 years of related experience (or equivalent related practical work experience).
• 5+ years of direct people management experience with formal responsibility for leading direct reports and developing team members.
• Experience authoring product positioning, value propositions, and core messaging frameworks for enterprise technology products.
• Experience leading cross-functional go-to-market (GTM) strategies and product launch programs in collaboration with Product Management, Engineering, and Sales organizations.
• Professional experience executing product marketing programs within global, matrixed enterprise technology environments.

Responsibilities

• Lead and mentor the team. Convert organizational strategy into clear, actionable priorities that align teams to outcomes that advance Cisco’s strategic priorities.
• Represent product marketing in executive and industry settings, forge strategic partnerships, and drive organization-level changes to processes, tools, and operating models.
• Partner closely with Product Management to influence product roadmaps, and with sales to support seller enablement.
• Craft positioning and messaging and establish the relevant collateral. Develop and implement comprehensive GTM plans for Cisco IQ that are tightly aligned with product roadmaps, sales priorities, and strategic marketing objectives. Develop and own the decision maker audience messaging.

Job description

Cisco Systems, Inc. is seeking a Product Marketing Director to lead a team responsible for differentiated messaging that drives awareness and engagement across global events, digital platforms, and campaigns.

You will partner with Product Management, Engineering, and Sales to influence roadmaps, develop go-to-market plans for Cisco IQ, and guide executive-level communications. The role demands strong leadership and strategic thinking in a global enterprise context.