Director, Product Analytics & Data Strategy

Coca-Cola; Georgia; On-site; USD 140,000 - 180,000; Full time

Job summary

Coca-Cola is seeking a Lead Product Data Analyst to join the Digital Product Data & Analytics team within the North America Digital & Data organization.

Reporting to the Head of Product Data & Analytics, you will join a team of product data analysts and data scientists embedded within empowered, cross-functional squads that partner closely alongside Product, Design, Engineering, Research, and business stakeholders.

Qualifications

• Bachelor's or Master's in analytics, statistics, biostatistics, data science, economics, CS, or related field, or equivalent practical experience.
• 7+ years in advanced analytics or applied data science supporting digital products in B2B or B2C marketplaces.
• Strong foundation in experimental design, causal inference, and statistical methods.
• Advanced proficiency in SQL and Python or R, with experience on Azure technologies such as Synapse, Fabric, PySpark notebooks.
• Proven ability to collaborate with cross-functional teams and influence product strategy and decisions.
• Strong communication skills to translate analyses into actionable insights.

Responsibilities

• Define and evolve product measurement strategies and success metrics across adoption, engagement, retention, and value creation.
• Analyze product usage, funnels, customer journeys, and segments to inform product strategy and iteration.
• Apply analytics, causal inference, and experimentation to quantify impact of changes.
• Partner with Product, Design, Engineering, Data, Commercial, and Operations to translate insights into priorities.
• Develop scalable measurement playbooks and improve analytical maturity across teams.

Skills

Analytical rigor

Statistical methods

Cross-functional collaboration

Communication skills

Education

Bachelor's or Master's in analytics / related field

Tools

Azure Synapse

Fabric

PySpark notebooks

GA4

Job description

Coca-Cola is seeking a Lead Product Data Analyst to join the Digital Product Data & Analytics team within the North America Digital & Data organization.

Reporting to the Head of Product Data & Analytics, you will join a team of product data analysts and data scientists embedded within empowered, cross-functional squads that partner closely alongside Product, Design, Engineering, Research, and business stakeholders.