Director, Performance Creative Leader (Hybrid NY)

GeistM; New York (NY); Hybrid; USD 90,000 - 110,000; Full time

Benefits offered by this job

Hybrid work with NY office

Job summary

GeistM is seeking a Director, Head of Performance Creative in New York to lead the creative function hands-on. You will move between developing concepts, reviewing data, directing production, and coaching the team to improve workflow and outcomes.

You’ll own the connection between strategy, execution, testing, and performance, ensuring high-quality creative at speed and scale for paid campaigns, while collaborating with Growth Marketing, Content, and leadership.

Qualifications

• 5+ years in performance creative, creative strategy, or direction.
• Hands-on in creative execution while leading a team.
• Strong understanding of paid-social on Meta, TikTok, Pinterest.

Responsibilities

• Own creative strategy across GeistM's client portfolio with testing priorities.
• Lead and coach the Creative team, ensuring quality and speed.
• Manage creator network, production, and scale of campaigns.
• Present strategies and results to clients and internal teams.

Skills

Performance creative

Creative direction

Paid social

Portfolio storytelling

Job description

GeistM is seeking a Director, Head of Performance Creative in New York to lead the creative function hands-on. You will move between developing concepts, reviewing data, directing production, and coaching the team to improve workflow and outcomes.

You’ll own the connection between strategy, execution, testing, and performance, ensuring high-quality creative at speed and scale for paid campaigns, while collaborating with Growth Marketing, Content, and leadership.