Director, Paid Media: Lead Strategy, Analytics & Growth

ZN001 Zeno US; New York (NY); Presencial; USD 90 000 - 125 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Medical insurance

Dental insurance

Vision insurance

401(k) plan

Paid time off

Headspace access

Resumo da oferta

Zeno Group is seeking a Director of Paid Media in the United States to lead paid media programs across social, search and other digital channels for a diverse client portfolio. You will work closely with account teams, strategists, creatives and analytics partners to develop media strategies, oversee execution and use performance insights to drive better results.

The role combines strategic thinking with hands-on leadership, mentoring junior team members, and contributing to business growth

Qualificações

• 6+ years of experience in paid media, digital marketing or media strategy within an agency or similar
• Experience developing and leading paid media strategies across social, search, programmatic and other digital channels
• Hands-on with major advertising platforms and strong understanding of campaign performance and budgets
• Experience managing client relationships and presenting media strategies and insights

Responsabilidades

• Develop and lead integrated paid media strategies across social, search, programmatic and other channels
• Oversee campaign execution, budgets, pacing and optimization with hands-on involvement
• Analyze campaign and website performance to inform optimization and future planning
• Serve as a trusted media advisor to clients and present strategic recommendations

Conhecimentos

Paid media

Digital marketing

Media strategy

Agency environment

Ferramentas

Meta Ads Manager

Google Ads

TikTok Ads Manager

LinkedIn Campaign Manager

Descrição da oferta de emprego

Zeno Group is seeking a Director of Paid Media in the United States to lead paid media programs across social, search and other digital channels for a diverse client portfolio. You will work closely with account teams, strategists, creatives and analytics partners to develop media strategies, oversee execution and use performance insights to drive better results.

The role combines strategic thinking with hands-on leadership, mentoring junior team members, and contributing to business growth